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4060

Fail

The top 5 brands take 100% of clicks, so 4060 is a Fail.

Flapen Score
24
24 / 100
Ranks 993 of 1,028 Computers & Accessories niches · −18 vs the category median of 42
Market size
£61K/yr82K searches / yr
90-day growth
-22.4%search demand this quarter
Competition
61%top-5 click share · 4 brands · 143 sellers

Flapen Score

4060 against its category

The dotted line is the Computers & Accessories average. Past it, 4060 is stronger. Inside it, weaker.

24Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 4060 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 4060 82K times last year and spent an estimated £61K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 24 out of 100, a Fail.

01 · Demand

0.3% of searches ended in a purchase last week.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £61K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
-22.4%
Conversion, latest week
0.3%
Market size, estimated
£61Ka year
Peak month
December3.6× the quietest month
Top search term
4060 ti26K searches a year

02 · Price

A sale here is worth £288.77.

Listings sell for £288.77 on average, from £206.99 to £411.88. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At £288.77 that is £0 to £29K a year per listing.

Average price
£288.77above the $15 to $100 sweet spot
Price range
£206.99–£411.88
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
£0–£29K
Returns
2.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #107 within Components & Replacement Parts. It carries 572 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
70%
Out of stock, average day
14.1%
Average rank
#107in Components & Replacement Parts
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
572per listing
Listings tracked
20

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top 4060 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 rising

Sellers

143

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

0%

  • MSI48%
  • ASUS41%
  • Gigabyte8%
  • ZOTAC3%
  • Open — no brand owns it (0%)

Demand

4060 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.6×

Search terms

Top 4060 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 4060 ti26K/yr
  • rtx 4060 ti20K/yr
  • nvidia rtx 4060 ti12K/yr
  • 4060ti14K/yr
  • rtx 4060ti5K/yr
  • nvidia geforce rtx 4060 ti2K/yr
  • geforce rtx 4060 ti1K/yr
  • nvidia 4060 ti1K/yr
  • rtx4060ti653/yr

Reviews and returns

What reviews say buyers love and hate about 4060

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Compatibility-Overall18%−0.07

not compatible gen 3

did not work in my computer

Value For Money12%+1.64

Graphics cards have been increasing in price dramatically over the past year

I thought it was a pricing error until it was dispatched

Functionality-Overall12%−0.11

nothing worked

Msi graphic card did not work when I fitted it

Noise Level11%−0.02

Squealing and buzzing cheap poor design

the noise I was getting was a bit much

Ignore the haters saying its noisy

Size-Overall9%+0.25

Bit of a tight fit

Tight fit,

Love

Value For Money31%+1.64

Great deal

Great Value

Great card for the price

Display Resolution16%+0.53

Great 1080p gaming performance

Performance has been excellent for 1080p gaming

Great graphics card

Quality-Overall16%+0.32

Decent card

Good quality

The build quality appears to be excellent

Computation Performance7%+0.52

it still performs great

Load times are fast

Great performance and runs cool

Assembly/Installation6%+0.41

Easy to install

easy to setup

installed myself

Return

2.8% Return rate 7% Fixable by listing

Compatibility-Overall28%█▇█▇▆▆

not compatible gen 3

did not work in my computer

Functionality-Overall22%▇▄▅██▅

nothing worked

Msi graphic card did not work when I fitted it

Value For Money7%▁█▂▄▃▅

Graphics cards have been increasing in price dramatically over the past year

I thought it was a pricing error until it was dispatched

Size-Overall6%▄▄▂█▂▄

Bit of a tight fit

Tight fit,

Defective Material/Parts5%▅▅█▄▄▃

FAQ

Common 4060 questions

Answered from the same tracked data.