Skip to content

378xl Ink Cartridges

Maybe

Buyers convert on 14.8% of searches. But shoppers spend only $42K a year here, so 378xl Ink Cartridges is a Maybe.

Flapen Score
55
55 / 100
Top 8% of 1,028 Computers & Accessories niches · +13 vs the category median of 42
Market size
£42K/yr14K searches / yr
90-day growth
-3.5%search demand this quarter
Competition
58%top-5 click share · 13 brands · 69 sellers

Flapen Score

378xl Ink Cartridges against its category

The dotted line is the Computers & Accessories average. Past it, 378xl Ink Cartridges is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 378xl Ink Cartridges market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 378xl Ink Cartridges 14K times last year and spent an estimated £42K. The top 5 brands take 78% of clicks. Demand peaks in Oct. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

14.8% of searches ended in a purchase last week.

Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months
14K
Growth, 90 days vs prior 90
-3.5%
Conversion, latest week
14.8%
Market size, estimated
£42Ka year
Peak month
October1.8× the quietest month
Top search term
epson xp-8700 printer ink cartridges7K searches a year

02 · Price

A sale here is worth £20.09.

Listings sell for £20.09 on average, from £7.73 to £89.75. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £20.09 that is £0 to £2K a year per listing.

Average price
£20.09inside the $15 to $100 sweet spot
Price range
£7.73–£89.75
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #968 within Printers & Accessories. It carries 297 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#968in Printers & Accessories
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
297per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top 378xl Ink Cartridges products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£13K£17K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

69

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

18%

  • Epson41%
  • Meagiis14%
  • ColorKing10%
  • LeciRoba7%
  • HenceBuy6%
  • SAILNER4%

Demand

378xl Ink Cartridges search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.8×

Search terms

Top 378xl Ink Cartridges search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • epson xp-8700 printer ink cartridges7K/yr
  • epson 378 ink cartridges3K/yr
  • 378xl ink cartridges4K/yr

Reviews and returns

What reviews say buyers love and hate about 378xl Ink Cartridges

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Compatibility-Overall35%−0.23

Non-Compatibility issue

Did not work with printer

keeps saying incompatible

Value For Money18%+3.30

A bit expensive

Always expensive

Expensive

Quality-Overall9%+0.26

Very poor quality not as described

For photos, I would recommend trying a different brand, as you may end up a bit disappointed

Color6%−0.01

Bad quality of the colours

Ease Of Cleaning6%−0.05

no amount of head cleaning helped

Incompatible with Epson XP-15000 and very messy

Love

Value For Money36%+3.30

Good Price

Excellent value for money

Great price in the Amazon sale

Cartridge/Ink Quality12%+0.73

Good quality ink

The best quality of ink that we have used

Great cartridges

Quality-Overall12%+0.26

Excellent product

Amazing Price Great Quality

Great product, will purchase again when required

Compatibility-Overall10%−0.23

Epson compatible in cartridges-Praise

These cartridges work with my Epson

These cartridges work fantastic no compatibility issues

Color7%−0.01

The colours came out decent

As a bonus the colours are true

good vibrant colour

Return

0.6% Return rate 24% Fixable by listing

Compatibility-Overall38%▇▇▄█▇▆

Non-Compatibility issue

Did not work with printer

keeps saying incompatible

Functionality-Overall18%▃▄▄█▃▄

Dont Buy, they dont work

Size-Overall11%▃█▁▂▂▁

Not great took a while to fit in properly

Color7%▃▁█▁▅▅

Bad quality of the colours

Ink Refill7%▃▁▅▁▅█

FAQ

Common 378xl Ink Cartridges questions

Answered from the same tracked data.