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35mm Film Black and White

Maybe

Returns run at only 0.3% of orders. But demand is soft, at -9.9% this quarter, so 35mm Film Black and White is a Maybe.

Flapen Score
50
50 / 100
Top 19% of 1,028 Computers & Accessories niches · +8 vs the category median of 42
Market size
£94K/yr57K searches / yr
90-day growth
-9.9%search demand this quarter
Competition
56%top-5 click share · 8 brands · 36 sellers

Flapen Score

35mm Film Black and White against its category

The dotted line is the Computers & Accessories average. Past it, 35mm Film Black and White is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 35mm Film Black and White market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 35mm Film Black and White 57K times last year and spent an estimated £94K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

9.8% of searches ended in a purchase last week.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £94K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
-9.9%
Conversion, latest week
9.8%
Market size, estimated
£94Ka year
Peak month
December1.8× the quietest month
Top search term
35mm film black and white13K searches a year

02 · Price

A sale here is worth £16.81.

Listings sell for £16.81 on average, from £5.99 to £45.31. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £16.81 that is £2K to £4K a year per listing.

Average price
£16.81inside the $15 to $100 sweet spot
Price range
£5.99–£45.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #104 within Printers & Accessories. It carries 812 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#104in Printers & Accessories
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
812per listing
Listings tracked
21

04 · Newcomers

Amazon counts 1 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
67 months

Products

Top 35mm Film Black and White products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£9K£14K£19K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

Brands

8 rising

Sellers

36

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

56%

Top 20: 99%

Open market

6%

  • Ilford53%
  • AgfaPhoto16%
  • KODAK7%
  • Clikoze7%
  • Generic6%
  • Foma6%
  • Open — no brand owns it (2 brands, 6%)

Demand

35mm Film Black and White search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 1.8×

Search terms

Top 35mm Film Black and White search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 35mm film black and white13K/yr
  • ilford hp5 plus 4006K/yr
  • black and white film6K/yr
  • black and white film 35mm6K/yr
  • black and white 35mm film5K/yr
  • ilford hp56K/yr
  • 35mm black and white film4K/yr
  • ilford4K/yr
  • ilford 35mm film8K/yr

Reviews and returns

What reviews say buyers love and hate about 35mm Film Black and White

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money33%−0.22

still to expensive for my taste

expensive

Color33%+2.13

It just costs more to get black

Camera Quality33%+0.43

Broken camera

Love

Value For Money43%−0.22

reasonable price

Great value film

Good price

Advertised Vs Actual Product21%+1.48

as expected

Exactly what it says on the box

Color21%+2.13

great black and white contrast

Very happy you can put in to a colour process

Nice contrast

Quality-Overall7%+0.43

Quality 35mm film

Image/Picture Clarity7%+0.43

Good pictures

Return

0.3% Return rate 43% Fixable by listing

Compatibility-Overall25%█▂▁▁▁▄
Size-Overall21%█▆▁▁▁█
Functionality-Overall14%▁▆▁▁█▁
Advertised Vs Actual Product14%▁▆▁▁▁█
Color7%▁▁▁▁█▁

It just costs more to get black

FAQ

Common 35mm Film Black and White questions

Answered from the same tracked data.