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256gb Nvme

Fail

Shoppers spend only $41K a year here, so 256gb Nvme is a Fail.

Flapen Score
40
40 / 100
Ranks 594 of 1,028 Computers & Accessories niches · −2 vs the category median of 42
Market size
£41K/yr43K searches / yr
90-day growth
-28.9%search demand this quarter
Competition
61%top-5 click share · 10 brands · 48 sellers

Flapen Score

256gb Nvme against its category

The dotted line is the Computers & Accessories average. Past it, 256gb Nvme is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 256gb Nvme market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 256gb Nvme 43K times last year and spent an estimated £41K. The top 5 brands take 80% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

3.0% of searches ended in a purchase last week.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -28.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
-28.9%
Conversion, latest week
3.0%
Market size, estimated
£41Ka year
Top search term
256gb nvme13K searches a year

02 · Price

A sale here is worth £31.88.

Listings sell for £31.88 on average, from £23.78 to £53.54. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £31.88 that is £3K to £8K a year per listing.

Average price
£31.88inside the $15 to $100 sweet spot
Price range
£23.78–£53.54
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
£3K–£8K
Returns
2.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

59% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #50 within Data Storage. It carries 2,100 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
94%
Out of stock, average day
9.2%
Average rank
#50in Data Storage
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,100per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top 256gb Nvme products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£16K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

48

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

14%

  • fanxiang32%
  • Integral21%
  • Ediloca14%
  • SanDisk8%
  • Patriot Memory5%
  • Crucial5%
  • Open — no brand owns it (4 brands, 14%)

Demand

256gb Nvme search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '26JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.4× · 7 of 12 months tracked

Search terms

Top 256gb Nvme search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 256gb nvme13K/yr
  • nvme ssd 256gb5K/yr
  • m2 ssd 256gb5K/yr
  • nvme 256gb5K/yr
  • m.2 ssd 256gb4K/yr
  • 250gb nvme ssd3K/yr
  • 256gb nvme ssd3K/yr
  • 256gb m.23K/yr
  • 250gb m.2 ssd3K/yr

Reviews and returns

What reviews say buyers love and hate about 256gb Nvme

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability28%−0.12

Died within 3 years

Failed at 11 months from purchase having been used very little

Drive lasted several hours before dying

Functionality-Overall17%−0.06

the worst drive i've ever used

Faulty. Drive lasted several hours before dying and corrupting all the data on it.

Quality-Overall11%+0.24

Poor product

Rubbish

Assembly/Installation11%+0.21

the fact it doesnt come with any screws for installation is a bit of a headache

Compatibility-Overall11%−0.06

this is listed on Geekworm as incompatible with their Raspberry pi 5 Hat

Incompatible with Raspberry pi HAT by Geekworm

Love

Value For Money20%+1.60

Sensible price

Good budget nvme m.2 drive

Good value

Quality-Overall12%+0.24

Very good quality

great product

suitable for my purpose

Assembly/Installation12%+0.21

Easy to install

installed into the laptop that I am now writing this review on---working well

Very simple process; remove back-cover, disconnect battery, remove old ssd

Computation Performance11%+0.93

Very fast disk

I've got to say that the boot up time is exceptional

Super fast speed

Durability10%−0.12

Works really well lasted me a long time

it performs reliably

doesnt lose a bit of speed or reliability

Return

2.1% Return rate 15% Fixable by listing

Compatibility-Overall40%▇▇▅▇▇█

this is listed on Geekworm as incompatible with their Raspberry pi 5 Hat

Incompatible with Raspberry pi HAT by Geekworm

Functionality-Overall23%▅▇▇█▇▆

the worst drive i've ever used

Faulty. Drive lasted several hours before dying and corrupting all the data on it.

Size-Overall12%█▅▅▃▃█

It's not the biggest SSD

Constant Reboot Or Restart4%▁▃██▄▂
Defective Material/Parts3%█▄▆█▂▂

FAQ

Common 256gb Nvme questions

Answered from the same tracked data.