Skip to content

18.5 Inch Portable Monitor

Fail

Demand is soft, at -27.9% this quarter, so 18.5 Inch Portable Monitor is a Fail.

Flapen Score
43
43 / 100
Top 45% of 1,028 Computers & Accessories niches · +1 vs the category median of 42
Market size
£80K/yr24K searches / yr
90-day growth
-27.9%search demand this quarter
Competition
39%top-5 click share · 17 brands · 28 sellers

Flapen Score

18.5 Inch Portable Monitor against its category

The dotted line is the Computers & Accessories average. Past it, 18.5 Inch Portable Monitor is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 18.5 Inch Portable Monitor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 18.5 Inch Portable Monitor 24K times last year and spent an estimated £80K. The top 5 brands take 56% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

2.7% of searches ended in a purchase last week.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -27.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £80K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
-27.9%
Conversion, latest week
2.7%
Market size, estimated
£80Ka year
Top search term
18.5 inch portable monitor7K searches a year

02 · Price

A sale here is worth £126.74.

Listings sell for £126.74 on average, from £52.80 to £220.23. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £126.74 that is £0 to £13K a year per listing.

Average price
£126.74above the $15 to $100 sweet spot
Price range
£52.80–£220.23
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£13K
Returns
3.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #288 within Monitors. It carries 1,642 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
13.7%
Average rank
#288in Monitors
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,642per listing
Listings tracked
33

04 · Newcomers

Amazon counts 7 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
7Amazon's first-year sales bar
Average brand age
22 months

Products

Top 18.5 Inch Portable Monitor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

£0£2K£5K£7K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 rising

Sellers

28

Top-5 brand share

56%

Top 20: 100%

Top-5 click share

39%

Top 20: 87%

Open market

36%

  • UPERFECT23%
  • EVICIV9%
  • MOMODS9%
  • COOLHOOD8%
  • Yodoit8%
  • CUIUIC7%

Demand

18.5 Inch Portable Monitor search demand

Weekly searches over the year. Pick a range.

500300Spike '26Feb '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top 18.5 Inch Portable Monitor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 18.5 inch portable monitor7K/yr
  • large portable monitor5K/yr
  • 18 inch portable monitor4K/yr
  • portable monitor 20 inch4K/yr
  • portable monitor 18 inch4K/yr

Reviews and returns

What reviews say buyers love and hate about 18.5 Inch Portable Monitor

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall8%−0.03

Not the best quality

poor quality control

Feels cheap and poor quality to me overall,

Durability6%−0.05

Broke really easily and quickly

Not at all durable

Stopped working after 1 week

Touch Screen5%−0.05

the screen is broken

Couldnt get screen to stay on more than a few seconds

NOT a touchscreen monitor

Audio Quality5%

Speakers are a bit tinny

sound it's rubbish

The internal speakers are probably the weakest part

Compatibility-Overall5%−0.06

Doesnt work with different cables

Not compatible with a switch even though it states that it is

Did not work with mobile phones

Love

Display Resolution14%+0.53

Screen is perfect

Screen is clear

the display is clear

Portability14%+1.17

Light and portable

Portable Monitor

easy to carry

Quality-Overall13%−0.03

Excellent product

excellent build quality

Build quality is solid

Value For Money12%+0.72

Excellent value for money

Good Investment

affordable price

Weight Light8%+0.62

Good clear screen and lightweight

Nice and lightweight

Excellent lightweight monitor

Return

3.8% Return rate 20% Fixable by listing

Size-Overall15%▆█▆▇▇▆
Compatibility-Overall14%▇██▇▆▅

Doesnt work with different cables

Not compatible with a switch even though it states that it is

Did not work with mobile phones

Connectivity-Overall10%▅▄█▄██

Connection was unstable

they just didn't work having tried all the connections supplied

occasional disconnects

Functionality-Overall9%██▆▆█▆
Touch Screen6%▆█▄▅▇▄

the screen is broken

Couldnt get screen to stay on more than a few seconds

NOT a touchscreen monitor

FAQ

Common 18.5 Inch Portable Monitor questions

Answered from the same tracked data.