Taba Squishy
Taba Squishy shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Taba Squishy profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Taba Squishy is a £206K/yr Amazon United Kingdom market (1.1M searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Nov. Verdict: Worth a look — 58/100.
Taba Squishy: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -16.2% over the last 90 days and 2.2% of searches end in a purchase.
£206K
revenue / yr
Who owns the niche?
The top 5 brands hold 49% of demand, so 51% of the market is open.
51%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.
0/100
page quality · 42 products
Top Taba Squishy products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
ZUYIST 8PCS Taba Squishy Kit Soft Squeeze Fidget Toys
- Price
- £9.09
- Rating
- 4.1/5
- Reviews
- 25
- Age
- 1y ago
Taba Squishy Giant Taba Squishy Paw Solid Stress Fidget Toys for Adults
- Price
- £8.05
- Rating
- 4.2/5
- Reviews
- 45
- Age
- 1y ago
Taba Squishy 6 Pcs Squishy Toys Fufu Squishy Fidget Toys for Adults
- Price
- £12.29
- Rating
- 4.1/5
- Reviews
- 26
- Age
- 8mo ago
SSKHE 4Pcs Taba Squishy Set Strawberry + Hamster + Cat Paw + Hamster Fufu Squishy Squeeze Toy Squishes Kit for Stress Relief Sensory Play Fidget Gifts for Children or Adults
- Price
- £10.55
- Rating
- 4.2/5
- Reviews
- 444
- Age
- 1y ago
Cat Paw Squeeze Toy Kawaii Soft Taba Fufu Cat Paw Squishy Sensory Toy Funny Novelty Cute Animals Paw Stress Relieving Fidget Toy for Kids Teenagers Adults Home Office Relaxing
- Price
- £4.65
- Rating
- 3.4/5
- Reviews
- 492
- Age
- 1y ago
Trending
90-day click momentum
4Pcs Taba Squishy Set Biscuit Fruit Cat Paw Squishy Squeeze Toy Squishes Kit for Stress Relief Sensory Play Fidget Toys for Birthday Christmas (G)
- Price
- £8.10
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 7mo ago
Dreamplay Taba Squishy Fidget Toys Set 6 Pcs TPR Sensory Squishies 2 Large Black Pink Sandwich Cookie & 4 Mini Cat Paws with Keychains for Backpacks Tactile Relaxing Squeeze Toy Assortment
- Price
- £7.88
- Rating
- 4.6/5
- Reviews
- 31
- Age
- 3mo ago
Taba Squishy Toys 4 Pack - Slow Rising Sensory Squishy Toys for Adults
- Price
- £9.07
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 2mo ago
Mini Cat Paw Squishy Set 8pcs Squeezeable Fidget Tools Stress Relief and Anxiety-Reducing Novelty Gifts for Adults Reusable Squeeze Stress Relief (Random Colors)
- Price
- £4.17
- Rating
- 2.4/5
- Reviews
- 11
- Age
- 6mo ago
4PCS Taba Set Realistic Biscuit Sensory for Adults | Non-Toxic TPR (Black/Pink/Blue/Purple)
- Price
- £7.16
- Rating
- 3.8/5
- Reviews
- 16
- Age
- 8mo ago
Newest
by launch dateTaba Squishy Toys 4 Pack - Slow Rising Sensory Squishy Toys for Adults
- Price
- £9.07
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 2mo ago
Dreamplay Taba Squishy Fidget Toys Set 6 Pcs TPR Sensory Squishies 2 Large Black Pink Sandwich Cookie & 4 Mini Cat Paws with Keychains for Backpacks Tactile Relaxing Squeeze Toy Assortment
- Price
- £7.88
- Rating
- 4.6/5
- Reviews
- 31
- Age
- 3mo ago
3PCS Clear Jellyfish Squishy Toys Novelty Soft Handmade Octopus Stress Reliefing Toy 2.4*2.4 Cute Mini Crystal Octopus Squeezing Toy for Mood Reliefing
- Price
- £5.08
- Rating
- 3.3/5
- Reviews
- 8
- Age
- 4mo ago
MushyKinz Keychain Bag Charm 5 Piece Mini Taba Squishies Styles Vary
- Price
- £3.46
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago
2 PCS Taba Squishy Fufu Squishy with Biscuit Shaped Pink and Black Biscuit Stress Relief Sticky Squeeze Stress Squishies for Birthday Gifts Anxiety Relief Sensory for Adult
- Price
- £5.52
- Rating
- 3.4/5
- Reviews
- 5
- Age
- 5mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
Brands
30 falling
Sellers
39
Top-5 brand share
49%
Top 20: 92%
Top-5 click share
38%
Top 20: 79%
Open market
46%
- Pipihome21%
- ZUYIST10%
- BOXOB7%
- SSKHE6%
- Generic5%
- Audasi5%
Taba Squishy demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov · busiest ÷ quietest = 2.0×
Top Taba Squishy search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- taba squishy833K/yr
- taba squishy paw48K/yr
- taba26K/yr
- tabba squishy43K/yr
- taba squishies37K/yr
- squishy taba11K/yr
- taba squishy cheap21K/yr
- paw squishy11K/yr
- mini taba squishy14K/yr
- cat paw squishy13K/yr
What reviews say buyers love and hate about Taba Squishy
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Great fun”
“The quality seems good as theyre squishy”
“Good price”
“Theyre soft, stretchy”
“This is exactly as advertised”
What buyers complain about
75% of reviews“Sticky”
“Rubbish quality”
“fall apart”
“Totally unacceptable for the price”
“Small”
Taba Squishy return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
16%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Taba Squishy questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
