Taba Squishy

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £206K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-16.2%

Conversion, latest week

2.2%

Market size, estimated

£206Ka year

Peak month

November2.0× the quietest month

Top search term

taba squishy833K searches a year

Listings sell for £8.20 on average, from £3.46 to £20.02. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At £8.20 that is £4K to £6K a year per listing.

Average price

£8.20under the $15 to $100 sweet spot

Price range

£3.46–£20.02

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

£4K–£6K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 16.0% of listings are out of stock. The average listing ranks #804 within Novelty & Gag Toys. It carries 63 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

98%

Out of stock, average day

16.0%

Average rank

#804in Novelty & Gag Toys

Average rating

4.01 starsAmazon United Kingdom average 4.36 stars

Average reviews

63per listing

Listings tracked

42

20 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 9 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

20

Successful launches

2Amazon's first-year sales bar

Average brand age

9 months