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Catching Sticks Game

Maybe

Returns run at only 1.1% of orders. But demand is soft, at -35.6% this quarter, so Catching Sticks Game is a Maybe.

Flapen Score
59
59 / 100
Top 9% of 1,773 Toys & Games niches · +15 vs the category median of 44
Market size
£702K/yr763K searches / yr
90-day growth
-35.6%search demand this quarter
Competition
54%top-5 click share · 24 brands · 65 sellers

Flapen Score

Catching Sticks Game against its category

The dotted line is the Toys & Games average. Past it, Catching Sticks Game is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Catching Sticks Game market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Catching Sticks Game 763K times last year and spent an estimated £702K. The top 5 brands take 58% of clicks. Demand peaks in Nov–Dec. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

7.9% of searches ended in a purchase last week.

Shoppers searched for this 763K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -35.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £702K a year.

Searches, last 12 months
763K
Growth, 90 days vs prior 90
-35.6%
Conversion, latest week
7.9%
Market size, estimated
£702Ka year
Peak month
December138.9× the quietest month
Top search term
catching sticks game247K searches a year

02 · Price

A sale here is worth £11.62.

Listings sell for £11.62 on average, from £2.70 to £17.39. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At £11.62 that is £35K to £46K a year per listing.

Average price
£11.62under the $15 to $100 sweet spot
Price range
£2.70–£17.39
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
3,000–4,000
Revenue per listing a year
£35K–£46K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #447 within Baby & Toddler Toys. It carries 252 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#447in Baby & Toddler Toys
Average rating
4.21 starsAmazon United Kingdom average 4.36 stars
Average reviews
252per listing
Listings tracked
25

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Catching Sticks Game products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£35K£70K£105K£140K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 rising

Sellers

65

Top-5 brand share

58%

Top 20: 96%

Top-5 click share

54%

Top 20: 95%

Open market

36%

  • EliphonTowne16%
  • Noaya14%
  • CMANLNYK10%
  • DVDVBOOM10%
  • XUDUOO8%
  • xinrongda6%

Demand

Catching Sticks Game search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175K125KSpike '25Black Friday '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 138.9×

Search terms

Top Catching Sticks Game search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • catching sticks game247K/yr
  • reaction game80K/yr
  • drop sticks game171K/yr
  • hand speed challenge game54K/yr
  • reaction training9K/yr
  • catch game11K/yr
  • catching sticks37K/yr
  • catching game12K/yr
  • reflex game27K/yr
  • hand eye coordination games5K/yr

Reviews and returns

What reviews say buyers love and hate about Catching Sticks Game

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging15%−0.13

Tried different chargers no luck such a shame :(

Charging issue

Doesn't charge properly

Quality-Overall14%−0.10

foam so not much in way of high quality

Not good quality and cheaper elsewhere

poor quality

Functionality-Overall13%−0.12

one slot doesnt work

Doesn't release half of them, rubbish product

Not working

Battery Life8%−0.05

Poor battery life

Battery life is awful too

Durability6%−0.04

Broke after one use

at times they dont all fall

It broke after one use

Love

Fun/Entertainment Experience58%+3.90

Fun game

Good fun

Fun family game

Gifting Purpose5%+0.28

Highly recommend as a gift

Perfect for a birthday gift

Perfect for family game nights, parties, or as a gift

Value For Money5%−0.03

Good value

Good value for money

Worth the money

Ease Of Use5%+0.23

easy to use

easy to play

feel nice to hold

Assembly/Installation4%+0.22

Easy to set up

Setup was quick

Self assemble and fo charge

Return

1.1% Return rate 2% Fixable by listing

Functionality-Overall22%█▄▃▆▆▆

one slot doesnt work

Doesn't release half of them, rubbish product

Not working

Charging16%▅█▅▃▅▆

Tried different chargers no luck such a shame :(

Charging issue

Doesn't charge properly

Defective Material/Parts12%█▅█▄▆▃
Quality-Overall10%▇▃█▂▅▆

foam so not much in way of high quality

Not good quality and cheaper elsewhere

poor quality

Magnetic Strength/Adsorption9%▄█▃▃▇▄

FAQ

Common Catching Sticks Game questions

Answered from the same tracked data.