Skip to content

Flute

Maybe

Products sell for $34.94 on average, inside the sweet spot. But shoppers spend an estimated $78K a year here, so Flute is a Maybe.

Flapen Score
56
56 / 100
Top 7% of 171 Musical Instruments & DJ niches · +12 vs the category median of 44
Market size
£78K/yr142K searches / yr
90-day growth
-3.1%search demand this quarter
Competition
48%top-5 click share · 20 brands · 32 sellers

Flapen Score

Flute against its category

The dotted line is the Musical Instruments & DJ average. Past it, Flute is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flute market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Flute 142K times last year and spent an estimated £78K. The top 5 brands take 60% of clicks. Demand peaks in Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £78K a year.

Searches, last 12 months
142K
Growth, 90 days vs prior 90
-3.1%
Conversion, latest week
1.6%
Market size, estimated
£78Ka year
Peak month
December2.0× the quietest month
Top search term
flute95K searches a year

02 · Price

A sale here is worth £34.94.

Listings sell for £34.94 on average, from £4.46 to £91.34. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £34.94 that is £0 to £3K a year per listing.

Average price
£34.94inside the $15 to $100 sweet spot
Price range
£4.46–£91.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #16 within Musical Instruments & DJ. It carries 452 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#16in Musical Instruments & DJ
Average rating
4.02 starsAmazon United Kingdom average 4.36 stars
Average reviews
452per listing
Listings tracked
27

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
59 months

Products

Top Flute products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

32

Est. top-5 brand share

60%

Top 20: 100%

Est. top-5 click share

48%

Top 20: 94%

Open market

34%

  • eRadius18%
  • FREEAMG14%
  • Eastar12%
  • SONICAKE10%
  • Yamaha6%
  • CONJURER6%

Demand

Flute search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.0×

Search terms

Top Flute search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • flute95K/yr
  • flute instrument25K/yr
  • wooden flute7K/yr
  • native american flute7K/yr
  • piccolo flute4K/yr
  • yamaha flute4K/yr

Reviews and returns

What reviews say buyers love and hate about Flute

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Quality-Overall”
1.3%of orders come back
“Mr. Very disappointed in the quality of this whistle”
A buyer, on “Quality-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Flute questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data