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Grey Lamp

Maybe

The top 5 products take only 13% of clicks. But demand is soft, at -35.7% this quarter, so Grey Lamp is a Maybe.

Flapen Score
54
54 / 100
Top 22% of 370 Lighting niches · +7 vs the category median of 47
Market size
£95K/yr425K searches / yr
90-day growth
-35.7%search demand this quarter
Competition
13%top-5 click share · 60 brands · 252 sellers

Flapen Score

Grey Lamp against its category

The dotted line is the Lighting average. Past it, Grey Lamp is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grey Lamp market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Grey Lamp 425K times last year and spent an estimated £95K. The top 5 brands take 46% of clicks. Demand peaks in Jan–Feb. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 425K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -35.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £95K a year.

Searches, last 12 months
425K
Growth, 90 days vs prior 90
-35.7%
Conversion, latest week
0.8%
Market size, estimated
£95Ka year
Peak month
January4.2× the quietest month
Top search term
large table lamp51K searches a year

02 · Price

A sale here is worth £27.68.

Listings sell for £27.68 on average, from £9.19 to £109.32. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £27.68 that is £0 to £3K a year per listing.

Average price
£27.68inside the $15 to $100 sweet spot
Price range
£9.19–£109.32
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
2.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 49% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #599 within Indoor Lighting. It carries 438 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
49%
Out of stock, average day
12.1%
Average rank
#599in Indoor Lighting
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
438per listing
Listings tracked
173

04 · Newcomers

8 of last year's 40 launches cleared the first-year sales bar.

40 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
40
Successful launches
8Amazon's first-year sales bar
Average brand age
34 months

Products

Top Grey Lamp products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 13% of clicks, no more. An open shelf where new products get seen.

£0£952£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

60 falling

Sellers

252

Est. top-5 brand share

46%

Top 20: 82%

Est. top-5 click share

13%

Top 20: 35%

Open market

50%

  • ValueLights18%
  • Aooshine9%
  • MiniSun7%
  • K LIVING7%
  • EDISHINE5%
  • Pauleen4%

Demand

Grey Lamp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 4.2×

Search terms

Top Grey Lamp search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • large table lamp51K/yr
  • large table lamps for living room48K/yr
  • glass table lamp34K/yr
  • glass lamp35K/yr
  • ceramic table lamp28K/yr
  • grey lamp29K/yr
  • white lamp24K/yr
  • large table lamps17K/yr
  • grey table lamp20K/yr
  • grey bedside lamp17K/yr

Reviews and returns

What reviews say buyers love and hate about Grey Lamp

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Brightness/Shine/Glow”
22%of negative reviews mention “Size-Overall”
2.0%of orders come back
“Not large”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Grey Lamp questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data