20m Fairy Lights

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £15K a year.

Searches, last 12 months

19K

Growth, 90 days vs prior 90

-8.0%

Conversion, latest week

6.9%

Market size, estimated

£15Ka year

Top search term

fairy lights 20m4K searches a year

Listings sell for £11.14 on average, from £7.37 to £18.69. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £11.14 that is £0 to £1K a year per listing.

Average price

£11.14under the $15 to $100 sweet spot

Price range

£7.37–£18.69

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

3.0%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #168 within String Lights. It carries 8,565 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

8.8%

Average rank

#168in String Lights

Average rating

4.44 starsAmazon United Kingdom average 4.36 stars

Average reviews

8,565per listing

Listings tracked

11

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months