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Integrated Dishwasher

Fail

Prices span $171.23–$504.67, mostly outside the sweet spot, so Integrated Dishwasher is a Fail.

Flapen Score
48
48 / 100
Top 38% of 75 Large Appliances niches · +3 vs the category median of 45
Market size
£380K/yr212K searches / yr
90-day growth
-9.0%search demand this quarter
Competition
42%top-5 click share · 14 brands · 24 sellers

Flapen Score

Integrated Dishwasher against its category

The dotted line is the Large Appliances average. Past it, Integrated Dishwasher is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Integrated Dishwasher market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Integrated Dishwasher 212K times last year and spent an estimated £380K. The top 5 brands take 60% of clicks. Demand peaks in Oct–Nov. Flapen scores it 48 out of 100, a Fail.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 212K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £380K a year.

Searches, last 12 months
212K
Growth, 90 days vs prior 90
-9.0%
Conversion, latest week
0.7%
Market size, estimated
£380Ka year
Peak month
October1.8× the quietest month
Top search term
integrated dishwasher119K searches a year

02 · Price

A sale here is worth £267.60.

Listings sell for £267.60 on average, from £171.23 to £504.67. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £267.60 that is £0 to £27K a year per listing.

Average price
£267.60above the $15 to $100 sweet spot
Price range
£171.23–£504.67
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£27K
Returns
6.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 18.8% of listings are out of stock. The average listing ranks #33 within Large Appliances. It carries 100 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
89%
Out of stock, average day
18.8%
Average rank
#33in Large Appliances
Average rating
3.96 starsAmazon United Kingdom average 4.36 stars
Average reviews
100per listing
Listings tracked
28

04 · Newcomers

Amazon counts 3 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
52 months

Products

Top Integrated Dishwasher products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£11K£23K£34K£46K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

14 falling

Sellers

24

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

42%

Top 20: 94%

Open market

32%

  • COMFEE'17%
  • Hisense12%
  • Bosch12%
  • Indesit11%
  • HYE9%
  • Samsung8%

Demand

Integrated Dishwasher search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.8×

Search terms

Top Integrated Dishwasher search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • integrated dishwasher119K/yr
  • integrated dishwashers full size15K/yr
  • dishwasher integrated17K/yr
  • integrated dishwashers13K/yr
  • integrated dishwasher 60cm14K/yr
  • fully integrated dishwasher6K/yr
  • dishwashers integrated5K/yr
  • lamona dishwasher6K/yr
  • dishwasher integrated 60cm6K/yr
  • built in dishwasher5K/yr

Reviews and returns

What reviews say buyers love and hate about Integrated Dishwasher

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall17%−0.30

so it's very hard to fit big plates in here

said no Im not fitting it

is much smaller than in the case of older models

Ease Of Cleaning7%+0.74

Also find with the majority of washes that things come out dirty on the top rack

Doesnt clean properly

The dishwasher does not clean well

Leak-Proof7%

Shows LC error (“leak detection system triggered”) and runs the drain pump continuously

next morning I had a leak in the pipe, I tried to contact the installers, Fast UK Parcels, I tried ringing e. mail and messaging

He even fixed a small leak under the kitchen skink while at it

Advertised Vs Actual Product6%−0.03

Incorrect Energy Rating - This model is an E. Energy efficiency label for this item is incorrect

Not as advertised

Product delivered is not the same as the advertisement

Assembly/Installation5%−0.03

Poor installation

The instructions for installation are not the best

Useless installation instructions

Love

Value For Money21%+2.24

Great value for money

Good value

Good value for money

Ease Of Cleaning15%+0.74

Great at cleaning

cleans everything well

seems to do a good job of cleaning

Quality-Overall15%

Good quality

solid quality item

Excellent product full of features

Noise Level12%+1.06

Quiet and cleans well

Its very quiet

It runs fairly quietly too

Advertised Vs Actual Product5%−0.03

Does what it should

This does the job

Just what I needed

Return

6.4% Return rate 41% Fixable by listing

Size-Overall20%▆█▄▇▇▆

so it's very hard to fit big plates in here

said no Im not fitting it

is much smaller than in the case of older models

Defective Material/Parts15%▄█▃▂▆▄
Advertised Vs Actual Product11%▁▄▄▄▄█

Incorrect Energy Rating - This model is an E. Energy efficiency label for this item is incorrect

Not as advertised

Product delivered is not the same as the advertisement

Functionality-Overall10%▇▅█▆▃▁

does not work

Doesn't work properly

- they can't do plumbing or electrical work By that they mean connect a pipe

Leak-Proof7%▁▅▁▄█▁

Shows LC error (“leak detection system triggered”) and runs the drain pump continuously

next morning I had a leak in the pipe, I tried to contact the installers, Fast UK Parcels, I tried ringing e. mail and messaging

He even fixed a small leak under the kitchen skink while at it

FAQ

Common Integrated Dishwasher questions

Answered from the same tracked data.