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Zinc and Magnesium Tablets

Fail

Demand is soft, at -38.5% this quarter, so Zinc and Magnesium Tablets is a Fail.

Flapen Score
43
43 / 100
Ranks 1,437 of 2,035 Health & Personal Care niches · −5 vs the category median of 48
Market size
£213K/yr213K searches / yr
90-day growth
-38.5%search demand this quarter
Competition
66%top-5 click share · 16 brands · 41 sellers

Flapen Score

Zinc and Magnesium Tablets against its category

The dotted line is the Health & Personal Care average. Past it, Zinc and Magnesium Tablets is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zinc and Magnesium Tablets market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Zinc and Magnesium Tablets 213K times last year and spent an estimated £213K. The top 5 brands take 75% of clicks. Demand peaks in Jan–Feb. Flapen scores it 43 out of 100, a Fail.

01 · Demand

11.8% of searches ended in a purchase last week.

Shoppers searched for this 213K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.8% of those searches ended in a purchase. Searches in the last 90 days moved -38.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £213K a year.

Searches, last 12 months
213K
Growth, 90 days vs prior 90
-38.5%
Conversion, latest week
11.8%
Market size, estimated
£213Ka year
Peak month
February1.7× the quietest month
Top search term
zinc and magnesium tablets81K searches a year

02 · Price

A sale here is worth £8.42.

Listings sell for £8.42 on average, from £4.17 to £15.84. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At £8.42 that is £8K to £11K a year per listing.

Average price
£8.42under the $15 to $100 sweet spot
Price range
£4.17–£15.84
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,000–1,250
Revenue per listing a year
£8K–£11K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #140 within Diet & Nutrition. It carries 3,974 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
89%
Out of stock, average day
0.0%
Average rank
#140in Diet & Nutrition
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,974per listing
Listings tracked
19

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Zinc and Magnesium Tablets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

£0£11K£21K£32K£43K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

41

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

18%

  • NEW LEAF PRODUCTS25%
  • Horbäach19%
  • WeightWorld14%
  • Myprotein10%
  • Nutrition Geeks7%
  • Solgar7%

Demand

Zinc and Magnesium Tablets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.7×

Search terms

Top Zinc and Magnesium Tablets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zinc and magnesium tablets81K/yr
  • magnesium and zinc34K/yr
  • magnesium and zinc tablets13K/yr
  • magnesium zinc19K/yr
  • zinc magnesium18K/yr
  • zinc and magnesium16K/yr
  • magnesium and zinc supplements19K/yr
  • magnesium with zinc3K/yr
  • magnesium zinc supplements7K/yr
  • zinc magnesium supplements4K/yr

Reviews and returns

What reviews say buyers love and hate about Zinc and Magnesium Tablets

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Sleep Quality13%+1.76

still cant sleep

They do not help me sleep

Didnt help me sleep

Magnesium9%−0.02

This magnesium does not work

less effective of magnesiums

It is not your ordinary magnesium

Functionality-Overall7%−0.08

It does absolutely nothing

didn't help at all. did absolutely nothing

Did not work

Size-Overall6%−0.02

Too big

Capsules are very large

Tablet is quite large

Dosage5%−0.05

the misleading dosage

The dose is misleading

The dosage is far too high

Love

Sleep Quality24%+1.76

HELPS WITH SLEEP

sleep more deeply

Better sleep

Quality-Overall15%+0.86

Good quality and value arrived quickly

the quality feels solid

Excellent product

Value For Money10%+0.66

EXCELLENT VALUE FOR MONEY

Good value for money

Fair price

Magnesium10%−0.02

best magnesium

Best magnesium capsules

Best magnesium supplement around

Advertised Vs Actual Product5%+0.28

As Advertised

As Described

Works as it says

Return

0.1% Return rate 0% Fixable by listing

Magnesium50%▁▁▁▁█▁

This magnesium does not work

less effective of magnesiums

It is not your ordinary magnesium

Joint Pain50%▁▁▁▁█▁

FAQ

Common Zinc and Magnesium Tablets questions

Answered from the same tracked data.