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Yubi Protein Bars

Fail

The top 5 brands take 99% of clicks, so Yubi Protein Bars is a Fail.

Flapen Score
49
49 / 100
Top 45% of 2,035 Health & Personal Care niches · +1 vs the category median of 48
Market size
£331K/yr284K searches / yr
90-day growth
-4.3%search demand this quarter
Competition
66%top-5 click share · 6 brands · 88 sellers

Flapen Score

Yubi Protein Bars against its category

The dotted line is the Health & Personal Care average. Past it, Yubi Protein Bars is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yubi Protein Bars market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Yubi Protein Bars 284K times last year and spent an estimated £331K. The top 5 brands take 99% of clicks. Demand peaks in May–Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

10.4% of searches ended in a purchase last week.

Shoppers searched for this 284K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £331K a year.

Searches, last 12 months
284K
Growth, 90 days vs prior 90
-4.3%
Conversion, latest week
10.4%
Market size, estimated
£331Ka year
Peak month
May3.1× the quietest month
Top search term
yubi protein bars96K searches a year

02 · Price

A sale here is worth £11.22.

Listings sell for £11.22 on average, from £9.22 to £18.05. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At £11.22 that is £14K to £17K a year per listing.

Average price
£11.22under the $15 to $100 sweet spot
Price range
£9.22–£18.05
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,250–1,500
Revenue per listing a year
£14K–£17K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

24% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #32 within Diet & Nutrition. It carries 697 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
24%
Prime listings
100%
Out of stock, average day
0.9%
Average rank
#32in Diet & Nutrition
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
697per listing
Listings tracked
21

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
52 months

Products

Top Yubi Protein Bars products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

£0£33K£66K£99K£132K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

88

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

66%

Top 20: 99%

Open market

0%

  • Yubi Bar86%
  • Warrior5%
  • Grenade3%
  • Nature Valley2%
  • Nakd2%
  • Oshee2%

Demand

Yubi Protein Bars search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: May, Aug · busiest ÷ quietest = 3.1×

Search terms

Top Yubi Protein Bars search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • yubi protein bars96K/yr
  • yubi22K/yr
  • low calorie protein bars25K/yr
  • protein bars low calorie25K/yr
  • yubi bars14K/yr
  • david protein bars26K/yr
  • gluten free protein bars16K/yr
  • oshee protein bar12K/yr
  • yubi bar9K/yr
  • sugar free protein bars11K/yr

Reviews and returns

What reviews say buyers love and hate about Yubi Protein Bars

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall24%+0.92

Not tasty

Bad tasting

Taste has changed

Moist/Dry6%−0.11

So dry

are really dry

Very powdery and dry base

Flavor5%−0.04

Not as the other flavours

A very mixed box of flavours

Disgusting, flavour was horrible

Nutritional Content5%+1.96

There is less protein than typical bars

blame it on the need for high protein foods

Low in protein though

Texture/Consistency-Overall5%−0.07

Texture is a bit strange

have an odd texture

Not nice texture

Love

Taste-Overall34%+0.92

These are tasty and filling

No nasty after taste

Absolutely delicious

Nutritional Content20%+1.96

Great protein snack

Great protein content

Gluten free

Value For Money11%+1.13

Good for the price

Excellent value

Great value

Flavor8%−0.04

Strong flavour

Great flavour

the variety of flavours is nice

Quality-Overall4%+0.19

the quality has been consistent with every order

Quality bar

Excellent product

FAQ

Common Yubi Protein Bars questions

Answered from the same tracked data.