Worry Stone
MaybeReturns run at only 0.2% of orders. But prices span $3.26–$16.73, mostly outside the sweet spot, so Worry Stone is a Maybe.
- Flapen Score
- 52 / 100Top 33% of 2,035 Health & Personal Care niches · +4 vs the category median of 4852
- Market size
- £62K/yr172K searches / yr
- 90-day growth
- +5.9%search demand this quarter
- Competition
- 51%top-5 click share · 29 brands · 34 sellers
Flapen Score
Worry Stone against its category
The dotted line is the Health & Personal Care average. Past it, Worry Stone is stronger. Inside it, weaker.
Market
The Worry Stone market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Worry Stone 172K times last year and spent an estimated £62K. The top 5 brands take 55% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
5.6% of searches ended in a purchase last week.
Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £62K a year.
- Searches, last 12 months
- 172K
- Growth, 90 days vs prior 90
- +5.9%
- Conversion, latest week
- 5.6%
- Market size, estimated
- £62Ka year
- Top search term
- worry stones77K searches a year
02 · Price
A sale here is worth £6.41.
Listings sell for £6.41 on average, from £3.26 to £16.73. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £6.41 that is £2K to £3K a year per listing.
- Average price
- £6.41under the $15 to $100 sweet spot
- Price range
- £3.26–£16.73
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£3K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #212 within Alternative Medicine. It carries 40 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 5.9%
- Average rank
- #212in Alternative Medicine
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 40per listing
- Listings tracked
- 31
04 · Newcomers
Amazon counts 1 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Worry Stone products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Juvuno 6 Pcs Sensory Stones Textured Soft Fidget Toys for Kids Adults Sensory Toys for Autism Silicone Worry Stone Fidgets for School Fidget Stress Toys for Anxiety Relief
- Price
- £3.84
- Rating
- 4.7/5
- Reviews
- 79
- Age
- 1y ago

6 Pcs Sensory Stone Fidget Toys for Kids Adults Worry Stone Fidget Sensory Toys for Autism Fidget Stress Toys for Anxiety Relief
- Price
- £4.51
- Rating
- 4.5/5
- Reviews
- 201
- Age
- 1y ago

Sacred Nest Emotional Support Pebble | Charming Handmade Worry Stone Cute Pocket Hug Gift | Anxiety Relief for Kids & Adults | Lovingly Crafted in the UK - Mental Health Gifts to Bring Peace
- Price
- £7.63
- Rating
- 4.3/5
- Reviews
- 80
- Age
- 1y ago

12 Pack Fidget Toys Sensory Toys for Autism Textured Soft Stone Silicone Worry Stone for Autism Kids Calming Sensory Toys for Kids Worry Stones Travel Toy for Students Anxiety Relief
- Price
- £6.39
- Rating
- 3.9/5
- Reviews
- 18
- Age
- 1y ago

12 Pack Fidget Toys Sensory Stone with Different Patterns Textured Soft Stone Silicone Worry Stone for Autism Kids Fidget Stress Toys Calming Toys for Anxiety Relief
- Price
- £7.50
- Rating
- 4.9/5
- Reviews
- 16
- Age
- 3mo ago
Trending
90-day click momentum
Worry Stones Set 12 PCS Handmade in India Natural Crystal Thumb Stones with Premium Velvet Pouch Pocket Palm Gemstones Sensory Fidget Meditation Stones Spiritual Crystal Gift Set
- Price
- £16.73
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 4mo ago

12Pcs Worry Stones Sensory Stones for Anxiety Relief and Focus 12 Piece Set for Classroom and Workplace Use Calming Tools for Stress Management and Sensory Needs Portable Toys for Various Settings
- Price
- £7.28
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Anaya Agate Pack of 12 Worry Stones Bulk Set Wholesale Bulk Crystal Thumb Worry Stone for Anguish Stress Relaxing & Soothing Balance Stones for Meditation Healing Stone & Crystal for Women Men
- Price
- £12.86
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 9mo ago

1Pc 7 Chakra Crystal Worry Stone for Anxiety Relief for Adults Healing Crystal Gifts for Women Polished Crystal Gemstone Thumb Stone Mindfulness Gifts Small Gifts Stocking Fillers with Velvet Bag
- Price
- £4.55
- Rating
- 4.8/5
- Reviews
- 5
- Age
- 7mo ago

Green Crystal Worry Stones Heart Healing Crystal Gifts for Women with Gift Card Polished Reiki Balancing Good Luck Stones for Friend(Green)
- Price
- £4.80
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 5mo ago
Newest
by launch date
12 Pack Fidget Toys Sensory Stone with Different Patterns Textured Soft Stone Silicone Worry Stone for Autism Kids Fidget Stress Toys Calming Toys for Anxiety Relief
- Price
- £7.50
- Rating
- 4.9/5
- Reviews
- 16
- Age
- 3mo ago

12Pcs Worry Stones Sensory Stones for Anxiety Relief and Focus 12 Piece Set for Classroom and Workplace Use Calming Tools for Stress Management and Sensory Needs Portable Toys for Various Settings
- Price
- £7.28
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Worry Stones Set 12 PCS Handmade in India Natural Crystal Thumb Stones with Premium Velvet Pouch Pocket Palm Gemstones Sensory Fidget Meditation Stones Spiritual Crystal Gift Set
- Price
- £16.73
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 4mo ago

Green Crystal Worry Stones Heart Healing Crystal Gifts for Women with Gift Card Polished Reiki Balancing Good Luck Stones for Friend(Green)
- Price
- £4.80
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 5mo ago

Sensory Stone 6 Pack Textured Worry Stone Stress Relief Fidget Toy for Adults Anxiety Relief Mindfulness Focus Tool Desk Accessory for Office Home Study
- Price
- £3.26
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
29 rising
Sellers
34
Top-5 brand share
55%
Top 20: 92%
Top-5 click share
51%
Top 20: 90%
Open market
39%
- Juvuno14%
- Sacred Nest14%
- Twinsun11%
- FAMCUCHE9%
- Yumza7%
- AWARDSEN6%
Demand
Worry Stone search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5× · 9 of 12 months tracked
Search terms
Top Worry Stone search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- worry stones77K/yr
- worry stone42K/yr
- sensory stones18K/yr
- worry stones for kids12K/yr
- worry stones for adults8K/yr
- fidget stones6K/yr
- sensory pebbles5K/yr
- sensory worry stones4K/yr
Reviews and returns
What reviews say buyers love and hate about Worry Stone
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Properly ugly colors
both of which were dark/dull colours
All of the other palm stones were dark and dull colours
Bigger than I thought theyd be
very small
A few stones are slightly smaller than expected
Cheaper on eBay
Cheaper on other sites
I just think they arent worth the price
Misleading
So he didn't play with them
Love
Theyre well made
Excellent Product
Good quality items
Bright colours which stand out
colour is nice
I particularly like the light green one
Good value for money
Well worth buying
Just what I needed good values
Highly recommend these to anyone looking for a fun
Great set of fidget toys for all ages
Nice toy,
Beautifully smoothe and the perfect size to have in your pocket when you need a little reassurance
nice to feel
with a soft nice black bag
Return
0.2% Return rate 57% Fixable by listing
Bigger than I thought theyd be
very small
A few stones are slightly smaller than expected
Properly ugly colors
both of which were dark/dull colours
All of the other palm stones were dark and dull colours
Cheaper on eBay
Cheaper on other sites
I just think they arent worth the price
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Worry Stone questions
Answered from the same tracked data.









