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Women Probiotic Gummies

Fail

Demand is soft, at -45.8% this quarter, so Women Probiotic Gummies is a Fail.

Flapen Score
39
39 / 100
Ranks 1,746 of 2,035 Health & Personal Care niches · −9 vs the category median of 48
Market size
£56K/yr71K searches / yr
90-day growth
-45.8%search demand this quarter
Competition
87%top-5 click share · 8 brands · 9 sellers

Flapen Score

Women Probiotic Gummies against its category

The dotted line is the Health & Personal Care average. Past it, Women Probiotic Gummies is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Women Probiotic Gummies market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Women Probiotic Gummies 71K times last year and spent an estimated £56K. The top 5 brands take 87% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -45.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
-45.8%
Conversion, latest week
6.7%
Market size, estimated
£56Ka year
Top search term
women probiotic gummies21K searches a year

02 · Price

A sale here is worth £11.77.

Listings sell for £11.77 on average, from £8.09 to £17.61. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 750 to 1,000 of them. At £11.77 that is £9K to £12K a year per listing.

Average price
£11.77under the $15 to $100 sweet spot
Price range
£8.09–£17.61
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
750–1,000
Revenue per listing a year
£9K–£12K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #239 within Bacterial Cultures. It carries 491 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
75%
Out of stock, average day
0.0%
Average rank
#239in Bacterial Cultures
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
491per listing
Listings tracked
8

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Women Probiotic Gummies products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 87% of clicks. A locked shelf that new listings rarely crack.

£0£8K£17K£25K£34K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

8 rising

Sellers

9

Est. top-5 brand share

87%

Top 20: 100%

Est. top-5 click share

87%

Top 20: 100%

Open market

7%

  • novomins48%
  • Free Soul14%
  • Nutrigums10%
  • QEBIDVL8%
  • ZyranovaE8%
  • Horbäach6%
  • Open — no brand owns it (2 brands, 7%)

Demand

Women Probiotic Gummies search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '25Spike '26Prime Day '26NovDecJanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 3.3× · 9 of 12 months tracked

Search terms

Top Women Probiotic Gummies search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • women probiotic gummies21K/yr
  • womens probiotic gummies22K/yr
  • probiotic gummies for women8K/yr
  • probiotics for women gummies7K/yr
  • probiotics gummies for women4K/yr
  • vivonu womens probiotics gummies5K/yr
  • woman probiotics gummies5K/yr

Reviews and returns

What reviews say buyers love and hate about Women Probiotic Gummies

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Taste-Overall”
0.1%of orders come back
“Tastes disgusting and smells weird, tried one and had to throw the rest out”
A buyer, on “Taste-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Women Probiotic Gummies questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data