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Wireless Tens Machine

Fail

Demand is soft, at -2.6% this quarter, so Wireless Tens Machine is a Fail.

Flapen Score
47
47 / 100
Ranks 1,080 of 2,035 Health & Personal Care niches · −1 vs the category median of 48
Market size
£115K/yr91K searches / yr
90-day growth
-2.6%search demand this quarter
Competition
61%top-5 click share · 13 brands · 15 sellers

Flapen Score

Wireless Tens Machine against its category

The dotted line is the Health & Personal Care average. Past it, Wireless Tens Machine is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wireless Tens Machine market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wireless Tens Machine 91K times last year and spent an estimated £115K. The top 5 brands take 85% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

4.8% of searches ended in a purchase last week.

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £115K a year.

Searches, last 12 months
91K
Growth, 90 days vs prior 90
-2.6%
Conversion, latest week
4.8%
Market size, estimated
£115Ka year
Peak month
December1.4× the quietest month
Top search term
wireless tens machine35K searches a year

02 · Price

A sale here is worth £26.35.

Listings sell for £26.35 on average, from £6.80 to £66.61. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £26.35 that is £3K to £7K a year per listing.

Average price
£26.35inside the $15 to $100 sweet spot
Price range
£6.80–£66.61
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£3K–£7K
Returns
2.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #57 within Medical Supplies & Equipment. It carries 1,968 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
13.5%
Average rank
#57in Medical Supplies & Equipment
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,968per listing
Listings tracked
21

04 · Newcomers

Amazon counts 1 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Wireless Tens Machine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

£0£11K£23K£34K£46K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

15

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

61%

Top 20: 98%

Open market

13%

  • med-fit49%
  • Comfytemp20%
  • Easy@Home8%
  • SFITVE4%
  • YUCEN3%
  • AUVON2%
  • Open — no brand owns it (7 brands, 13%)

Demand

Wireless Tens Machine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Wireless Tens Machine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wireless tens machine35K/yr
  • wireless tens machine for pain relief19K/yr
  • tens machine for pain relief wireless11K/yr
  • med fit tens machine7K/yr
  • tens machine wireless6K/yr
  • wireless tens machines for pain relief4K/yr
  • wireless tens6K/yr
  • medfit tens machine3K/yr

Reviews and returns

What reviews say buyers love and hate about Wireless Tens Machine

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability11%−0.12

one fell off

Worked for a while & then just stopped

Broke in two weeks

Functionality-Overall7%−0.07

Stopped working

Not working

does not work well at all

Adhesion/Stickiness7%−0.04

Pads are very sticky

Pads very sticky

Not so good adhesive pads

Size-Overall6%

This larger pad

Its very small

This device is much smaller than a previous TENS machine that I purchased

Ease Of Use5%+1.28

Over complicated

Not easy control

a bit messy to take off

Love

Ease Of Use19%+1.28

Ease of use

The controls are simple

Easy to operate

Quality-Overall13%+0.32

Great quality product easy to use

EXCELLENT PRODUCT

the unit itself seems well made

Value For Money13%+0.90

Excellent value

Reasonably priced

Good for the money

Muscle Pain Relief7%+0.11

Best for muscle pain

Good muscle relief

It relaxes the muscles

Joint Pain5%+0.49

Gave relief to my knees after the first use

Great for my twisted knee

eased the knee pain

Return

2.5% Return rate 11% Fixable by listing

Functionality-Overall31%▆▇█▇▇█

Stopped working

Not working

does not work well at all

Joint Pain9%█▄▆▇▇▆
Defective Material/Parts9%█▅▅▆▇▅
Charging7%▄▆▅█▆▆

problem is it then uses up the charge much quicker

wrong charging cable

Doesnt hold a charge

Adhesion/Stickiness5%█▆█▅▆█

Pads are very sticky

Pads very sticky

Not so good adhesive pads

FAQ

Common Wireless Tens Machine questions

Answered from the same tracked data.