Wellgard Collagen Powder
FailThe top 5 brands take 100% of clicks, so Wellgard Collagen Powder is a Fail.
- Flapen Score
- 43 / 100Ranks 1,437 of 2,035 Health & Personal Care niches · −5 vs the category median of 4843
- Market size
- £316K/yr272K searches / yr
- 90-day growth
- -13.6%search demand this quarter
- Competition
- 88%top-5 click share · 3 brands · 5 sellers
Flapen Score
Wellgard Collagen Powder against its category
The dotted line is the Health & Personal Care average. Past it, Wellgard Collagen Powder is stronger. Inside it, weaker.
Market
The Wellgard Collagen Powder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Wellgard Collagen Powder 272K times last year and spent an estimated £316K. All 3 brands take every click. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 7.6% of those searches ended in a purchase.
Shoppers searched for this 272K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £316K a year.
- Searches, last 12 months
- 272K
- Growth, 90 days vs prior 90
- -13.6%
- Conversion, latest week
- 7.6%
- Market size, estimated
- £316Ka year
- Peak month
- March1.9× the quietest month
- Top search term
- wellgard collagen powder85K searches a year
02 · Price
A sale here is worth £15.24.
Listings sell for £15.24 on average, from £10.19 to £25.45. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 3,000 to 4,000 of them. At £15.24 that is £46K to £61K a year per listing.
- Average price
- £15.24inside the $15 to $100 sweet spot
- Price range
- £10.19–£25.45
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £46K–£61K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #19 within Bacterial Cultures. It carries 4,047 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 1.1%
- Average rank
- #19in Bacterial Cultures
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,047per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Wellgard Collagen Powder products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Collagen Powder Gold Standard Bovine Collagen Peptides Powder by Wellgard - High Levels of The 8 Essential Amino Acids Collagen Supplements Halal & Kosher Made in UK
- Price
- £15.81
- Rating
- 4.5/5
- Reviews
- 21,303
- Age
- 7y ago

Wellgard Peach Perfect - Flavoured Creatine Monohydrate Powder for Women Collagen BCAAs L-Citrulline & Magnesium Glycinate Pink Lemonade 420g
- Price
- £17.88
- Rating
- 4.5/5
- Reviews
- 174
- Age
- 1y ago

Wellgard My Journey MJ Multivitamin for Energy Muscles Hair Electrolyte Balance and Sulphur Metabolism 60 Capsules
- Price
- £13.26
- Rating
- 4.5/5
- Reviews
- 745
- Age
- 1y ago

Wellgard Gutstar Bio Cultures for Gut Health 20 Billion CFU - 16 Strains Bio Culture Supplement for Women & Men with Fennel Ginger & Vitamin B12 Vegan 30 Capsules UK Made
- Price
- £10.19
- Rating
- 4.6/5
- Reviews
- 693
- Age
- 2y ago

Myprotein Collagen Protein Powder | Unflavoured 1 kg (40 Servings) | 22g Hydrolysed Collagen Peptides Per Serving | 90% Pure Collagen Content | High Protein Nutritional Supplement | Zero Sugar & Fat
- Price
- £25.45
- Rating
- 4.4/5
- Reviews
- 247
- Age
- 7y ago
Trending
estimated 90-day click momentum
Wellgard Vitaflora for Women - Womens Live Cultures for Intimate Flora Vaginal Live Cultures Suitable During Pregnancy 30 Capsules Made in UK
- Price
- £11.75
- Rating
- 4.5/5
- Reviews
- 3,723
- Age
- 4y ago

Vegan High Fibre Gummies Wellgard High Strength Fibre Gummy Vitamins B B Biotin and Folic Acid Strawberry Flavour UK Formulated
- Price
- £10.88
- Rating
- 4.4/5
- Reviews
- 796
- Age
- 2y ago

Collagen Powder Gold Standard Bovine Collagen Peptides Powder by Wellgard - High Levels of The 8 Essential Amino Acids Collagen Supplements Halal & Kosher Made in UK
- Price
- £15.81
- Rating
- 4.5/5
- Reviews
- 21,303
- Age
- 7y ago

Myprotein Collagen Protein Powder | Unflavoured 1 kg (40 Servings) | 22g Hydrolysed Collagen Peptides Per Serving | 90% Pure Collagen Content | High Protein Nutritional Supplement | Zero Sugar & Fat
- Price
- £25.45
- Rating
- 4.4/5
- Reviews
- 247
- Age
- 7y ago

Wellgard Peach Perfect - Flavoured Creatine Monohydrate Powder for Women Collagen BCAAs L-Citrulline & Magnesium Glycinate Pink Lemonade 420g
- Price
- £17.88
- Rating
- 4.5/5
- Reviews
- 174
- Age
- 1y ago
Newest
by launch date
Wellgard Peach Perfect - Flavoured Creatine Monohydrate Powder for Women Collagen BCAAs L-Citrulline & Magnesium Glycinate Pink Lemonade 420g
- Price
- £17.88
- Rating
- 4.5/5
- Reviews
- 174
- Age
- 1y ago

Wellgard My Journey MJ Multivitamin for Energy Muscles Hair Electrolyte Balance and Sulphur Metabolism 60 Capsules
- Price
- £13.26
- Rating
- 4.5/5
- Reviews
- 745
- Age
- 1y ago

Vegan High Fibre Gummies Wellgard High Strength Fibre Gummy Vitamins B B Biotin and Folic Acid Strawberry Flavour UK Formulated
- Price
- £10.88
- Rating
- 4.4/5
- Reviews
- 796
- Age
- 2y ago

Wellgard Gutstar Bio Cultures for Gut Health 20 Billion CFU - 16 Strains Bio Culture Supplement for Women & Men with Fennel Ginger & Vitamin B12 Vegan 30 Capsules UK Made
- Price
- £10.19
- Rating
- 4.6/5
- Reviews
- 693
- Age
- 2y ago

Wellgard Vitaflora for Women - Womens Live Cultures for Intimate Flora Vaginal Live Cultures Suitable During Pregnancy 30 Capsules Made in UK
- Price
- £11.75
- Rating
- 4.5/5
- Reviews
- 3,723
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 88% of clicks. A locked shelf that new listings rarely crack.
Brands
3 rising
Sellers
5
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
88%
Top 20: 100%
Open market
0%
- Wellgard91%
- Myprotein4%
- Nutravita4%
Demand
Wellgard Collagen Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.9×
Search terms
Top Wellgard Collagen Powder search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- wellgard collagen powder85K/yr
- wellgard63K/yr
- wellguard24K/yr
- protein collagen powder10K/yr
- my protein collagen11K/yr
- my protein collagen protein powder8K/yr
- protein and collagen powder6K/yr
- wellgard collagen12K/yr
- collagen and protein powder5K/yr
- collagen powder 1kg7K/yr
Reviews and returns
What reviews say buyers love and hate about Wellgard Collagen Powder
We read the reviews and the return reasons for every product selling here.
“Horrible taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wellgard Collagen Powder questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









