weight watchers scales
Worth a lookShows a sweet-spot price point ($18.19 avg), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Avg price
Great£18.19avg listing price — sweet spot $15–$100
Price range
Great£8.25–£52.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Market size
Okay£250K£250K/yr · 169K searches
Growth
Bad-5.6%90-day search growth — must beat 0% to launch
Review moat
Bad30,319.56avg incumbent reviews — the moat a new listing must climb
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, weight watchers scales is a £250K/yr Amazon United Kingdom market (169K searches/yr). The top 5 brands hold 99% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
weight watchers scales market data
- Units sold / yr
- 13K–15K
- avg 250–500/product
- Revenue / yr
- £227K–£273K
- units × avg price
- Conversion rate
- 8.1%
- Avg BSR
- #30
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 2.9%
- Avg brand age
- 49 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
6 falling
Sellers
21
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
46%
Top 20: 93%
Open market
0%
- Salter80%
- Etekcity13%
- TANITA3%
- Posture2%
- HOMEBUDS1%
- RENPHO1%
Top weight watchers scales search terms
- salter bathroom scales68K/yr
- weight watchers scales19K/yr
- salter scales bathroom9K/yr
- etekcity scales14K/yr
- ww scales6K/yr
- salter weighing scales7K/yr
- bathroom scales salter5K/yr
- salter digital bathroom scales4K/yr
- vesync smart scales4K/yr
- scales for body weight salter3K/yr
Top weight watchers scales products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Salter Clear Glass Bathroom Scale Electronic Digital Bodyweight Scale 180kg/28st 8lb Fitness LCD Display Step on Instant Reading Compact Transparent Design Includes Carpet Feet & Battery
Salter£9.444.3★9,629 rev
Salter 9049 BK3R Max Digital Bathroom Scale Weighing Scales For Body Weight Supersize LCD Display 250kg / 39st 6 lb Includes Carpet Feet & Battery Step On Instant Weight Readings Compact Design
Salter£19.334.4★8,036 rev
Salter Digital Bathroom Scale Easy Read LCD Display 180 kg/ 28 st Capacity Instant Read Step On Activation Battery Included Neat Storage 15 Year Guarantee Two Tone Design Silver/Grey
Salter£12.644.4★3,399 rev
Etekcity Scales for Body Weight High Precision 0.1lb Bathroom Digital Weighing Scale with Phone App & Bluetooth Smart Body Composition Monitor for BMI Body Fat Muscle Mass Durable Glass Ash-black
Etekcity£14.324.5★24,792 rev
Salter Compact Bathroom Scale Electronic Digital Bodyweight Scale 150kg/23st 8lb LCD Easy To Read Display Step On Instant Accurate Readings Slim For Neat Storage Includes Battery
Salter£10.864.4★15,741 rev
Newest
by launch date
WeightWatchers by Tanita HD-380WW Stylish Digital Bathroom Scale Ultra Slim Glass Design Tap-On Activation 150kg Capacity Accurate Weight Readings
TANITA£24.1933 rev
Salter Digital Bathroom Scale Battery Free Body Weight Scale Toughened Glass Platform Step on to Power 180kg Max Capacity No Batteries Required Easy to Read LCD Display Black
Salter£17.7026 rev
Etekcity Scales for Body Weight High Precision 0.1lb Bathroom Digital Weighing Scale with Phone App & Bluetooth Smart Body Composition Monitor for BMI Body Fat Muscle Mass Durable Glass Ash-black
Etekcity£14.3224,792 rev
Etekcity Scales for Body Weight Weighing Scales with USB Charging & Wi-Fi Smart Bathroom Scale for Body Fat BMI Heart Rate Fitness Composition Monitor
Etekcity£52.37138 rev
Salter Doctor Style Mechanical Bathroom Scale 150 Kg Capacity
Salter£23.5320,066 rev
Trending
90-day click momentum
Scales for Body Weight and Fat Percentage with App & Bluetooth High Precision 0.1lb Digital Bathroom Scales Analyzes 13 Body Composition Data (Weight Fat% Water BMI) 400 lbs Capacity Black
Posture£21.714.6★
Salter Compact Bathroom Scale Electronic Digital Bodyweight Scale 150kg/23st 8lb LCD Easy To Read Display Step On Instant Accurate Readings Slim For Neat Storage Includes Battery
Salter£10.864.4★
Salter Digital Bathroom Scale Battery Free Body Weight Scale Toughened Glass Platform Step on to Power 180kg Max Capacity No Batteries Required Easy to Read LCD Display Black
Salter£17.704.2★
Salter 9205 BK3R Digital Bathroom Scale Large Display Electronic Weighing Scales for Body Weight Toughened Glass Platform Lightweight Instant Readings Carpet Feet & Batteries Included Black
Salter£16.074.4★
Salter Glass Analyser Bathroom Scale Electronic Digital Bodyweight Body Fat Scale 180kg/28st 3lb Athlete Mode LCD Easy To Read Display Step On Instant Readings Includes Carpet Feet & Batteries
Salter£12.194.4★
What buyers say about weight watchers scales
What buyers praise and complain about, mined from review topics.What buyers love
“Decent price”
“Best Quality”
“Easy to read”
“Easy and accurate”
“As advertised”
“Really lovely clean design accurate”
“Durability: Feels solid and well-built, with a sturdy surface that can handle regular use”
“Neat and lightweight”
“Nice and big”
“Ideas: Perfect for anyone tracking fitness, weight loss, or overall health”
What buyers complain about
“Inaccurate reading”
“Dangerously Inaccurate”
“Didnt last”
“Poor quality scales not recommended”
“Dont work properly”
“Poor battery life”
“Quite small”
“How heavy”
“Complete Waste of money”
“now it is difficult to switch on”
Top return reasons
Common questions
- Is weight watchers scales profitable to sell on Amazon United Kingdom?
- The niche generates £250K/yr across 27 tracked products. 90-day search growth is -5.6%. Flapen's verdict: Worth a look (52/100).
- How competitive is the weight watchers scales niche?
- 6 brands and 21 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in weight watchers scales?
- Top complaints mined from reviews: Measurement/Reading Accuracy, Accuracy-Overall, Durability. The return rate is 1.7%.
- What does it cost to enter the weight watchers scales niche?
- Listings span £8.25–£52.37; the average listing price is £18.19 (sweet spot $15–$100). The average incumbent carries 30,320 reviews — the moat a new listing must climb.