Wax Ear Plugs for Sleeping

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 21.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £209K a year.

Searches, last 12 months

144K

Growth, 90 days vs prior 90

-6.4%

Conversion, latest week

21.5%

Market size, estimated

£209Ka year

Peak month

August1.4× the quietest month

Top search term

wax ear plugs for sleeping42K searches a year

Listings sell for £6.75 on average, from £3.83 to £9.42. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At £6.75 that is £14K to £17K a year per listing.

Average price

£6.75under the $15 to $100 sweet spot

Price range

£3.83–£9.42

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

2,000–2,500

Revenue per listing a year

£14K–£17K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

36% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #135 within Ear Care. It carries 3,540 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

36%

Prime listings

91%

Out of stock, average day

0.0%

Average rank

#135in Ear Care

Average rating

4.32 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,540per listing

Listings tracked

11

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months