Waterless Diffuser
MaybeReturns run at only 0.8% of orders. But demand is soft, at -24.0% this quarter, so Waterless Diffuser is a Maybe.
- Flapen Score
- 54 / 100Top 25% of 2,035 Health & Personal Care niches · +6 vs the category median of 4854
- Market size
- £156K/yr337K searches / yr
- 90-day growth
- -24.0%search demand this quarter
- Competition
- 51%top-5 click share · 17 brands · 39 sellers
Flapen Score
Waterless Diffuser against its category
The dotted line is the Health & Personal Care average. Past it, Waterless Diffuser is stronger. Inside it, weaker.
Market
The Waterless Diffuser market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Waterless Diffuser 337K times last year and spent an estimated £156K. The top 5 brands take 66% of clicks. Demand peaks in Nov. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
2.3% of searches ended in a purchase last week.
Shoppers searched for this 337K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £156K a year.
- Searches, last 12 months
- 337K
- Growth, 90 days vs prior 90
- -24.0%
- Conversion, latest week
- 2.3%
- Market size, estimated
- £156Ka year
- Peak month
- November2.2× the quietest month
- Top search term
- waterless diffuser155K searches a year
02 · Price
A sale here is worth £20.59.
Listings sell for £20.59 on average, from £6.92 to £47.23. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £20.59 that is £2K to £5K a year per listing.
- Average price
- £20.59inside the $15 to $100 sweet spot
- Price range
- £6.92–£47.23
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£5K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 29.2% of listings are out of stock. The average listing ranks #207 within Alternative Medicine. It carries 1,370 reviews at 4.16 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 96%
- Out of stock, average day
- 29.2%
- Average rank
- #207in Alternative Medicine
- Average rating
- 4.16 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,370per listing
- Listings tracked
- 27
04 · Newcomers
Amazon counts 6 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Waterless Diffuser products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Waterless Rechargeable Scent Diffuser Hotel Collection Diffuser Set with 6 Hotel Essential Oils Two Intensity Modes Essential Oil Diffuser
- Price
- £15.57
- Rating
- 3.5/5
- Reviews
- 398
- Age
- 1y ago
Waterless Diffuser for Essential Oil Nebulizer Battery Powered Mini Scent Air Machine Aromatherapy Mist Diffuser for Home Room Car Office (Black-B)
- Price
- £14.95
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 6mo ago
Cavir Waterless Diffuser for Essential Oils Portable Mini Scent Air Machine Aromatherapy Atomizing Diffuser USB Charged 1/2/3H/Time Off 3 Mist Level for Home Room Cars Office
- Price
- £18.68
- Rating
- 4.0/5
- Reviews
- 596
- Age
- 2y ago
Waterless Diffuser 7 Colors LED LightAluminum Alloy
- Price
- £16.45
- Rating
- 4.1/5
- Reviews
- 168
- Age
- 4mo ago
Airversa Waterless Diffuser for Essential Oil Battery Operated Nebulizer 0.7 Fl.Oz./ 20mL Capacity Mini Scent Air Machine 3 Countdown Timers & 3 Mist Levels for Home Room Car Office - AN6 White
- Price
- £21.34
- Rating
- 4.3/5
- Reviews
- 147
- Age
- 2y ago
Trending
90-day click momentum
Waterless Aroma Diffuser Mini Fabric Diffuser Rechargeable Fragrance Air Diffuser Luxury Room Air Diffuser for Essential Oils Floor Standing Aromatherapy Machine for Home
- Price
- £28.15
- Rating
- 4.2/5
- Reviews
- 30
- Age
- 6mo ago
Rechargeable Waterless Oil Diffuser - 2 Mist Modes Essential Oil Diffusers with 2 Essential Oils(30ml) for Home Car Office - Waterless Diffuser for Essential Oils
- Price
- £15.07
- Rating
- 3.5/5
- Reviews
- 398
- Age
- 2y ago
Waterless Diffuser 7 Colors LED LightAluminum Alloy
- Price
- £16.45
- Rating
- 4.1/5
- Reviews
- 168
- Age
- 4mo ago
DOQASOO Waterless Diffuser for Essential Oils - Portable Battery Operated Scent Air Machine with Timer & 4 Mist Levels USB Charged Aromatherapy for Home Room and Car White
- Price
- £19.50
- Rating
- 4.2/5
- Reviews
- 40
- Age
- 3mo ago
Essential Waterless Oil Diffuser- Waterless Diffusers for Essential Oil USB Charged Portable Mini Scent Air Machine Aromatherapy Atomizing Diffuser for Home Cars Office 1/2/3H/Time Off (White)
- Price
- £18.20
- Rating
- 4.3/5
- Reviews
- 66
- Age
- 10mo ago
Newest
by launch dateDOQASOO Waterless Diffuser for Essential Oils - Portable Battery Operated Scent Air Machine with Timer & 4 Mist Levels USB Charged Aromatherapy for Home Room and Car White
- Price
- £19.50
- Rating
- 4.2/5
- Reviews
- 40
- Age
- 3mo ago
Waterless Diffuser 7 Colors LED LightAluminum Alloy
- Price
- £16.45
- Rating
- 4.1/5
- Reviews
- 168
- Age
- 4mo ago
DOQASOO Waterless Diffuser for Essential Oils USB Charged Aromatherapy for Home Room and Car
- Price
- £19.73
- Rating
- 3.4/5
- Reviews
- 12
- Age
- 4mo ago
Waterless Aroma Diffuser Mini Fabric Diffuser Rechargeable Fragrance Air Diffuser Luxury Room Air Diffuser for Essential Oils Floor Standing Aromatherapy Machine for Home
- Price
- £28.15
- Rating
- 4.2/5
- Reviews
- 30
- Age
- 6mo ago
Waterless Diffuser for Essential Oil Nebulizer Battery Powered Mini Scent Air Machine Aromatherapy Mist Diffuser for Home Room Car Office (Black-B)
- Price
- £14.95
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
39
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
51%
Top 20: 92%
Open market
27%
- WECONA21%
- SHXMZS17%
- Airversa14%
- Cavir8%
- Fuutilake7%
- KONCHILE7%
Demand
Waterless Diffuser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.2×
Search terms
Top Waterless Diffuser search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- waterless diffuser155K/yr
- waterless diffuser for essential oils58K/yr
- nikura misti waterless mini diffuser15K/yr
- scandiscents waterless diffuser9K/yr
- no water diffuser16K/yr
- waterless oil diffuser17K/yr
- misti waterless mini diffuser17K/yr
- scandiscents5K/yr
- waterless essential oil diffuser8K/yr
- nikura diffuser waterless7K/yr
Reviews and returns
What reviews say buyers love and hate about Waterless Diffuser
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very strong smell
Chemical Smell
Awful smell
Not Durable
Broke after 1 month use
Does not last
Not working properly
Doesn't work
Doesnt work very well
I'm disappointed with this diffuser
Broken diffuser
Now wont diffuse
The first one I bought didn't charge
Doesnt charge
It malfunctions while charging
Love
Lovely fragrance
Aroma is lovely
Beautiful fragrances
Great quality set
Decent build quality
Excellent product
Brilliant for the money
Good value for the money
Value for money
Love this diffuser
Fantastic diffuser
Waterless diffuser
Ease of use
Looks good in my bathroom easy to use
easy to use easy to set up
Return
0.8% Return rate 7% Fixable by listing
Not working properly
Doesn't work
Doesnt work very well
Very strong smell
Chemical Smell
Awful smell
Not Durable
Broke after 1 month use
Does not last
irritating buzz
noisy
Noisy
The first one I bought didn't charge
Doesnt charge
It malfunctions while charging
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Waterless Diffuser questions
Answered from the same tracked data.