Washable Incontinence Pants for Men

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months

85K

Growth, 90 days vs prior 90

-0.8%

Conversion, latest week

1.9%

Market size, estimated

£44Ka year

Top search term

mens incontinence underwear29K searches a year

Listings sell for £26.70 on average, from £4.83 to £54.98. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £26.70 that is £0 to £3K a year per listing.

Average price

£26.70inside the $15 to $100 sweet spot

Price range

£4.83–£54.98

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£3K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #237 within Incontinence. It carries 1,928 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

92%

Out of stock, average day

5.0%

Average rank

#237in Incontinence

Average rating

4.13 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,928per listing

Listings tracked

91

41 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

41

Successful launches

6Amazon's first-year sales bar

Average brand age

43 months