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Wart Remover

Maybe

Returns run at only 0.1% of orders. But the top 5 brands take 100% of clicks, so Wart Remover is a Maybe.

Flapen Score
54
54 / 100
Top 25% of 2,035 Health & Personal Care niches · +6 vs the category median of 48
Market size
£2.8M/yr1.9M searches / yr
90-day growth
+25.5%search demand this quarter
Competition
89%top-5 click share · 3 brands · 60 sellers

Flapen Score

Wart Remover against its category

The dotted line is the Health & Personal Care average. Past it, Wart Remover is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wart Remover market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wart Remover 1.9M times last year and spent an estimated £2.8M. All 3 brands take every click. Demand peaks in Jul. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

16.7% of searches ended in a purchase last week.

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.7% of those searches ended in a purchase. Searches in the last 90 days moved +25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.8M a year.

Searches, last 12 months
1.9M
Growth, 90 days vs prior 90
+25.5%
Conversion, latest week
16.7%
Market size, estimated
£2.8Ma year
Peak month
July1.8× the quietest month
Top search term
verruca treatment529K searches a year

02 · Price

A sale here is worth £8.67.

Listings sell for £8.67 on average, from £4.23 to £12.76. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 20,000 to 25,000 of them. At £8.67 that is £173K to £217K a year per listing.

Average price
£8.67under the $15 to $100 sweet spot
Price range
£4.23–£12.76
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
300K–400K
Units per listing a year
20,000–25,000
Revenue per listing a year
£173K–£217K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #6 within Foot Care. It carries 6,632 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#6in Foot Care
Average rating
4.14 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,632per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Wart Remover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

£0£413K£826K£1.2M£1.7M1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

60

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Bazuka56%
  • Dr. Scholl's39%
  • Wartie5%

Demand

Wart Remover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.8×

Search terms

Top Wart Remover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • verruca treatment529K/yr
  • wart remover383K/yr
  • wart freeze removal155K/yr
  • verruca treatment for kids146K/yr
  • bazuka extra strength treatment gel104K/yr
  • bazuka124K/yr
  • wart removal76K/yr
  • wart treatment51K/yr
  • verruca freeze treatment40K/yr
  • h-warts formula31K/yr

Reviews and returns

What reviews say buyers love and hate about Wart Remover

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall31%−0.35

Did not work

Not effective

doesn't function as it should

Adhesion/Stickiness12%−0.07

Not very adhesive

Not Sticky

Do not stick

Pain Relief-Overall7%+0.19

A little bit painful

Painful at point of use

it does hurt

Value For Money7%+0.13

Waste of money

Too expensive

Not worth it

Durability5%−0.03

Item broke after one use

for 4 days then 4 days break

3 times failed

Love

Efficiency18%+1.55

effective as always

Effective

Works well

Quality-Overall17%+0.87

Overall a reliable product that does exactly what its meant to do

Excellent product

No complaints so far

Advertised Vs Actual Product12%+0.97

Exactly what it says very accurate description

As advertised

As described

Value For Money10%+0.13

worth every penny

Good value for money

good price

Ease Of Use10%+0.39

The pen is easy enough to use

It was much more convenient than I expected

Easy to use

FAQ

Common Wart Remover questions

Answered from the same tracked data.