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Vitavix Neck Support for Snoring

Fail

Demand is soft, at -90.3% this quarter, so Vitavix Neck Support for Snoring is a Fail.

Flapen Score
36
36 / 100
Ranks 1,876 of 2,035 Health & Personal Care niches · −12 vs the category median of 48
Market size
£94K/yr45K searches / yr
90-day growth
-90.3%search demand this quarter
Competition
100%top-5 click share · 5 brands · 9 sellers

Flapen Score

Vitavix Neck Support for Snoring against its category

The dotted line is the Health & Personal Care average. Past it, Vitavix Neck Support for Snoring is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vitavix Neck Support for Snoring market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Vitavix Neck Support for Snoring 45K times last year and spent an estimated £94K. All 5 brands take every click. Demand peaks in Jan–Jun–Aug–Oct–Nov. Flapen scores it 36 out of 100, a Fail.

01 · Demand

14.8% of searches ended in a purchase last week.

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.8% of those searches ended in a purchase. Searches in the last 90 days moved -90.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £94K a year.

Searches, last 12 months
45K
Growth, 90 days vs prior 90
-90.3%
Conversion, latest week
14.8%
Market size, estimated
£94Ka year
Peak month
January31.9× the quietest month
Top search term
neck brace for snoring2K searches a year

02 · Price

A sale here is worth £14.16.

Listings sell for £14.16 on average, from £8.16 to £24.96. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £14.16 that is £1K to £4K a year per listing.

Average price
£14.16under the $15 to $100 sweet spot
Price range
£8.16–£24.96
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
£1K–£4K
Returns
6.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 30.4% of listings are out of stock. The average listing ranks #311 within Medical Supplies & Equipment. It carries 297 reviews at 3.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
60%
Out of stock, average day
30.4%
Average rank
#311in Medical Supplies & Equipment
Average rating
3.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
297per listing
Listings tracked
5

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
21 months

Products

Top Vitavix Neck Support for Snoring products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£14K£28K£42K£57K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

5 falling

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • NULIYA43%
  • Generic24%
  • BLABOK15%
  • XNBTFK9%
  • Neksong9%

Demand

Vitavix Neck Support for Snoring search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Jun, Aug, Oct, Nov · busiest ÷ quietest = 31.9×

Search terms

Top Vitavix Neck Support for Snoring search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • neck brace for snoring2K/yr
  • vitavix neck support for snoring21K/yr
  • neck support for snoring3K/yr
  • vitavix neck support for sleep apnea4K/yr
  • vitavix neck support5K/yr
  • vitavix8K/yr
  • vitavix neck support review1K/yr

Reviews and returns

What reviews say buyers love and hate about Vitavix Neck Support for Snoring

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall36%−0.24

To small

For very petite persons only

this one that you sent me was far too small

Comfort-Overall24%+2.62

Fairly uncomfortable

Uncomfortable, doesn't hold the neck fully

however I personally have found it a bit uncomfortable. hard

Functionality-Overall18%−0.24

Didn't work for me

Didnt work

Have to say it didn't work for me

Advertised Vs Actual Product4%−0.04

Nothing like the picture no name on it

Stiffness4%−0.04

too rigid for my husband so was uncomfortable

Love

Comfort-Overall32%+2.62

Nice and comfy

Comfortable support

comfortable to wear for extended periods

Size-Overall18%−0.24

Fits perfectly

it was a large size perfect

Fits all as the size is adjustable

Quality-Overall17%−0.11

well made

Good build quality

Quality of good standard

Efficiency11%+1.12

Does it's work

Works really well

Body Support7%+0.74

Gave great support so my neck could heal

Perfect support

Return

6.2% Return rate 56% Fixable by listing

Size-Overall51%▇▆█▇█▅

To small

For very petite persons only

this one that you sent me was far too small

Comfort-Overall26%█▆▇▇▅▅

Fairly uncomfortable

Uncomfortable, doesn't hold the neck fully

however I personally have found it a bit uncomfortable. hard

Functionality-Overall9%█▇▅▆▆▆

Didn't work for me

Didnt work

Have to say it didn't work for me

Advertised Vs Actual Product2%▁▃▁▆█▁

Nothing like the picture no name on it

Quality-Overall1%█▆▅▁▁▁

FAQ

Common Vitavix Neck Support for Snoring questions

Answered from the same tracked data.