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Vitamin D3 5000 Iu

soft demand (-37.5% this quarter) — Vitamin D3 5000 Iu doesn't clear our bar today.

Flapen Score

36
Skip it
Market size 9Growth 6Conversion 79Competition 32Returns 100Price range 12Avg price 33Brand share 50Review moat 22Quality gap 24
This niche Category average

Is Vitamin D3 5000 Iu profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Vitamin D3 5000 Iu is a £37K/yr Amazon United Kingdom market (47K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 36/100.

Vitamin D3 5000 Iu: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -37.5% over the last 90 days and 7.9% of searches end in a purchase.

£37K

revenue / yr

Units sold / yr4K
Search volume / yr-37.5%47K
Conversion rate7.9%
Avg price£10.01

Who owns the niche?

The top 5 brands hold 75% of demand, so 25% of the market is open.

25%

open market share

Brands · sellers12 · 27
Top-5 product click share66%
Open market25%
Avg brand age59 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement93%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews8,804

Top Vitamin D3 5000 Iu products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£7K£11K£15K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

27

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

19%

  • Royal Oak Health33%
  • Healthy Origins13%
  • NOW12%
  • Nutrition Geeks11%
  • VitaPremium8%
  • Vitamaze - amazing life6%

Vitamin D3 5000 Iu demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume47KCVR7.9%Products15Brands12Top 5 Brands75%OOS Rate5.9%Rating4.6★Reviews8,804Avg BSR#108
1K750Spike '25Black Friday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 1.8×

Top Vitamin D3 5000 Iu search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • vitamin d3 5000 iu12K/yr
  • vitamin d 5000 iu8K/yr
  • vitamin d 50000 iu tablets12K/yr
  • vitamin d 60000 iu7K/yr
  • vitamin d 50005K/yr
  • vitamin d high strength 50000 iu tablets3K/yr

What reviews say buyers love and hate about Vitamin D3 5000 Iu

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Quality-Overall20%

the capsules feel high quality

Value For Money18%

Excellent Price

Vitamin16%

As described good value vitamins

Ease Of Chewing/Swallowing11%

Small easily swallowed pill

Advertised Vs Actual Product9%

As advertised

What buyers complain about

57% of reviews
Dosage12%

Not accurate dosage

Size-Overall10%

Large capsules

Vitamin10%

my vitamin D levels were low

Taste-Overall6%

Doesn't taste of anything

Functionality-Overall4%

Doesn't seem to work

Vitamin D3 5000 Iu return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Vitamin
100%

Common Vitamin D3 5000 Iu questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Vitamin D3 5000 Iu 36/100 on Amazon United Kingdom — Skip it. The niche generates £37K/yr across 15 tracked products. Search demand moved -37.5% over the last 90 days.
Search demand for Vitamin D3 5000 Iu on Amazon United Kingdom peaks in Jan–Feb, where the busiest month runs 1.8× the quietest.