Vitamin D 2000iu
FailPrices span $4.55–$13.31, mostly outside the sweet spot, so Vitamin D 2000iu is a Fail.
- Flapen Score
- 32 / 100Ranks 1,977 of 2,035 Health & Personal Care niches · −16 vs the category median of 4832
- Market size
- £97K/yr79K searches / yr
- 90-day growth
- -34.0%search demand this quarter
- Competition
- 87%top-5 click share · 8 brands · 52 sellers
Flapen Score
Vitamin D 2000iu against its category
The dotted line is the Health & Personal Care average. Past it, Vitamin D 2000iu is stronger. Inside it, weaker.
Market
The Vitamin D 2000iu market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Vitamin D 2000iu 79K times last year and spent an estimated £97K. The top 5 brands take 93% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 15.9% of those searches ended in a purchase.
Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.9% of those searches ended in a purchase. Searches in the last 90 days moved -34.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £97K a year.
- Searches, last 12 months
- 79K
- Growth, 90 days vs prior 90
- -34.0%
- Conversion, latest week
- 15.9%
- Market size, estimated
- £97Ka year
- Peak month
- January5.3× the quietest month
- Top search term
- vitamin d 2000iu31K searches a year
02 · Price
A sale here is worth £7.72.
Listings sell for £7.72 on average, from £4.55 to £13.31. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At £7.72 that is £8K to £10K a year per listing.
- Average price
- £7.72under the $15 to $100 sweet spot
- Price range
- £4.55–£13.31
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £8K–£10K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #97 within Over-the-Counter Medication. It carries 7,673 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #97in Over-the-Counter Medication
- Average rating
- 4.67 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 7,673per listing
- Listings tracked
- 9
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Vitamin D 2000iu products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Vitamin D Tablets 2000IU Vitabiotics Ultra-96 Count 1-Pack
- Price
- £4.55
- Rating
- 4.7/5
- Reviews
- 13,169
- Age
- 8y ago

Vitamin D3 2000IU - 400 Tablets - 1+ Year Supply - 8mm Round Tablets - Vegetarian-Friendly & Non-GMO - 1 per Day - Vitamin D Supplements for Men & Women - Made in the UK
- Price
- £6.64
- Rating
- 4.6/5
- Reviews
- 9,559
- Age
- 5y ago

Vitamin D3 2000 IU Tablets 365 Small Easy to Swallow Vegetarian Tablets (1 Year Supply) Immune System & Bone Health Support Made in UK 4 HIM & HER
- Price
- £6.04
- Rating
- 4.6/5
- Reviews
- 421
- Age
- 8mo ago

Vitamin D 2 000 IU Optimal Strength Vitamin D3 Supplement 365 Easy to Swallow Softgels - Full Year Supply
- Price
- £7.90
- Rating
- 4.7/5
- Reviews
- 666
- Age
- 4y ago

Vitamin D3 K2 Tablets | 365 Tablets | 1 Year Supply | 2000IU Vitamin D3 (Cholecalciferol) | 200mcg K2 (Menaquinone MK-7) | 1 per Day | Easy to Swallow (6mm) | Vegetarian & Non-GMO VIT D Supplement
- Price
- £7.24
- Rating
- 4.6/5
- Reviews
- 7,286
- Age
- 5y ago
Trending
estimated 90-day click momentum
Vitamin D3 K2 Tablets | 365 Tablets | 1 Year Supply | 2000IU Vitamin D3 (Cholecalciferol) | 200mcg K2 (Menaquinone MK-7) | 1 per Day | Easy to Swallow (6mm) | Vegetarian & Non-GMO VIT D Supplement
- Price
- £7.24
- Rating
- 4.6/5
- Reviews
- 7,286
- Age
- 5y ago

Vitamin D3 2000 IU Tablets 365 Small Easy to Swallow Vegetarian Tablets (1 Year Supply) Immune System & Bone Health Support Made in UK 4 HIM & HER
- Price
- £6.04
- Rating
- 4.6/5
- Reviews
- 421
- Age
- 8mo ago

Vitamin D Tablets 2000IU Vitabiotics Ultra-96 Count 1-Pack
- Price
- £4.55
- Rating
- 4.7/5
- Reviews
- 13,169
- Age
- 8y ago

Royal Oak Health Vitamin D3 (Cholecalciferol) - High Strength Easy to Swallow Vitamin D Tablet Alternative Supplement for Immune Muscle Bones & Teeth (Vitamin D3 2000iu 180 Soft Gel Capsules)
- Price
- £7.61
- Rating
- 4.8/5
- Reviews
- 65
- Age
- 1y ago

Solgar Vitamin D3 (Cholecalciferol) 2200 IU (55 g) Vegetable Capsules - Pack of 100 - Healthy Bones and Teeth - Supports Immunity and Muscle Function - Vegetarian
- Price
- £13.31
- Rating
- 4.7/5
- Reviews
- 8,442
- Age
- 15y ago
Newest
by launch date
Vitamin D3 2000 IU Tablets 365 Small Easy to Swallow Vegetarian Tablets (1 Year Supply) Immune System & Bone Health Support Made in UK 4 HIM & HER
- Price
- £6.04
- Rating
- 4.6/5
- Reviews
- 421
- Age
- 8mo ago

Royal Oak Health Vitamin D3 (Cholecalciferol) - High Strength Easy to Swallow Vitamin D Tablet Alternative Supplement for Immune Muscle Bones & Teeth (Vitamin D3 2000iu 180 Soft Gel Capsules)
- Price
- £7.61
- Rating
- 4.8/5
- Reviews
- 65
- Age
- 1y ago

Vitamin D3 4000 iu & Vitamin K2 MK7 100g - 1 Year Supply 365 Easy-Swallow Vitamin D3 K2 Tablets 1-A-Day High Strength Vegetarian D3 and K2 Vitamin Supplements UK Made Vitamin D Tablets
- Price
- £7.95
- Rating
- 4.6/5
- Reviews
- 17,521
- Age
- 2y ago

Vitamin D 2 000 IU Optimal Strength Vitamin D3 Supplement 365 Easy to Swallow Softgels - Full Year Supply
- Price
- £7.90
- Rating
- 4.7/5
- Reviews
- 666
- Age
- 4y ago

Vitamin D3 K2 Tablets | 365 Tablets | 1 Year Supply | 2000IU Vitamin D3 (Cholecalciferol) | 200mcg K2 (Menaquinone MK-7) | 1 per Day | Easy to Swallow (6mm) | Vegetarian & Non-GMO VIT D Supplement
- Price
- £7.24
- Rating
- 4.6/5
- Reviews
- 7,286
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 87% of clicks. A locked shelf that new listings rarely crack.
Brands
8 flat
Sellers
52
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
87%
Top 20: 100%
Open market
4%
- Vitabiotics Ultra29%
- WeightWorld29%
- 417%
- VitaPremium12%
- Royal Oak Health6%
- Igennus Healthcare Nutrition3%
- Open — no brand owns it (2 brands, 4%)
Demand
Vitamin D 2000iu search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 5.3×
Search terms
Top Vitamin D 2000iu search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- vitamin d 2000iu31K/yr
- vitamin d3 2000iu25K/yr
- vitamin d 200011K/yr
- vitamin d 2000 iu6K/yr
- vitamin d3 2000 iu4K/yr
- vitamin d3 20003K/yr
Reviews and returns
What reviews say buyers love and hate about Vitamin D 2000iu
We read the reviews and the return reasons for every product selling here.
“it looks as if the dosage is very high”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vitamin D 2000iu questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









