Vitamin C for Kids
FailDemand is soft, at -55.4% this quarter, so Vitamin C for Kids is a Fail.
- Flapen Score
- 37 / 100Ranks 1,848 of 2,035 Health & Personal Care niches · −11 vs the category median of 4837
- Market size
- £35K/yr46K searches / yr
- 90-day growth
- -55.4%search demand this quarter
- Competition
- 67%top-5 click share · 14 brands · 92 sellers
Flapen Score
Vitamin C for Kids against its category
The dotted line is the Health & Personal Care average. Past it, Vitamin C for Kids is stronger. Inside it, weaker.
Market
The Vitamin C for Kids market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Vitamin C for Kids 46K times last year and spent an estimated £35K. The top 5 brands take 71% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
9.9% of searches ended in a purchase last week.
Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -55.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.
- Searches, last 12 months
- 46K
- Growth, 90 days vs prior 90
- -55.4%
- Conversion, latest week
- 9.9%
- Market size, estimated
- £35Ka year
- Top search term
- vitamin c for kids13K searches a year
02 · Price
A sale here is worth £7.81.
Listings sell for £7.81 on average, from £3.05 to £14.43. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £7.81 that is £781 to £2K a year per listing.
- Average price
- £7.81under the $15 to $100 sweet spot
- Price range
- £3.05–£14.43
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £781–£2K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #92 within Herbal Supplements. It carries 946 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 94%
- Out of stock, average day
- 8.6%
- Average rank
- #92in Herbal Supplements
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 946per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Vitamin C for Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Vitamin C Drops - Vegan - 60 Days Supply 30mL Preservative Free and Sugar Free Vitamin C for Kids - VIT C 25mg per 0.5mL | APOKRA Kids
- Price
- £5.97
- Rating
- 4.6/5
- Reviews
- 816
- Age
- 4y ago

Haliborange Kids Blackcurrant Vitamin C Immune softies Tablet 30
- Price
- £3.89
- Rating
- 4.6/5
- Reviews
- 797
- Age
- 15y ago

Childrens Vitamin C 200mg 120 Orange Flavour Chewable Tablets Kids Immunity by C.Defence Made in The UK
- Price
- £5.81
- Rating
- 4.8/5
- Reviews
- 117
- Age
- 2y ago

Vitamin C for Kids - Sugar-Free & Gluten-Free - 40mg Vitamin C with Vitamin B6 B12 and Zinc - Vegan Kids Vitamins - Chewable Immune System Booster - 1 Month Supply - Novomins
- Price
- £9.68
- Rating
- 4.5/5
- Reviews
- 159
- Age
- 3y ago

Natures Aid Mini Drops Immune Plus for Kids 50ml - Immune Support with Zinc and Vitamin C - Sugar Free Vegan Non-GMO Natural Supplement for Infants and Children Age 0-5 Years Old - Dropper Included
- Price
- £4.85
- Rating
- 4.6/5
- Reviews
- 1,567
- Age
- 6y ago
Trending
90-day click momentum
Physis Tum Tums Sugar Free Gummies 2+ | 1 Billion CFU & Vitamin C | Toddlers (Chewing Age) & Children | Gut Good Health & Immunity | Daily Routine Support | Live Cultures | 30 Strawberry Gummies
- Price
- £9.82
- Rating
- 4.5/5
- Reviews
- 305
- Age
- 5y ago

Haliborange Kids Blackcurrant Vitamin C Immune softies Tablet 30
- Price
- £3.89
- Rating
- 4.6/5
- Reviews
- 797
- Age
- 15y ago

Igennus Advanced Vitamin C 500mg Chewable Tablets 120240 Servings for Kids & Adults Gentle Buffered 2 in 1 High Absorption Forms Sugar-Free Citrus Flavours Vegan
- Price
- £14.39
- Rating
- 4.7/5
- Reviews
- 226
- Age
- 1y ago

Tonic Health Kids Vitamins Gummies - 14 in 1 Kids Multivitamin with Vitamins A C D E and Zinc Strawberry Flavour Month Supply (60 Count) Ages 3-12 No Added Sugar No Sweeteners Vegan
- Price
- £14.43
- Rating
- 4.6/5
- Reviews
- 317
- Age
- 3y ago

Vitamin C Drops - Vegan - 60 Days Supply 30mL Preservative Free and Sugar Free Vitamin C for Kids - VIT C 25mg per 0.5mL | APOKRA Kids
- Price
- £5.97
- Rating
- 4.6/5
- Reviews
- 816
- Age
- 4y ago
Newest
by launch date
Bluey Kids Immune Support Gummies - Vitamin C Zinc & Elderberry to Support Immunity and Immune System - Mixed Berry No Added Sugar Vegan Gluten Free - 30 Gummys for Children Ages 3-12
- Price
- £4.33
- Rating
- 4.7/5
- Reviews
- 76
- Age
- 1y ago

Igennus Advanced Vitamin C 500mg Chewable Tablets 120240 Servings for Kids & Adults Gentle Buffered 2 in 1 High Absorption Forms Sugar-Free Citrus Flavours Vegan
- Price
- £14.39
- Rating
- 4.7/5
- Reviews
- 226
- Age
- 1y ago

Childrens Vitamin C 200mg 120 Orange Flavour Chewable Tablets Kids Immunity by C.Defence Made in The UK
- Price
- £5.81
- Rating
- 4.8/5
- Reviews
- 117
- Age
- 2y ago

Tonic Health Kids Vitamins Gummies - 14 in 1 Kids Multivitamin with Vitamins A C D E and Zinc Strawberry Flavour Month Supply (60 Count) Ages 3-12 No Added Sugar No Sweeteners Vegan
- Price
- £14.43
- Rating
- 4.6/5
- Reviews
- 317
- Age
- 3y ago

ChildLife Essentials Liquid Vitamin C for Kids - 250mg Daily Dose Supports Immunity of Your Child 5ml Daily Vegetarian Non-GMO Gluten & Soy-Free
- Price
- £14.22
- Rating
- 4.6/5
- Reviews
- 147
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
92
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
23%
- APOKRA19%
- Haliborange18%
- C.Defence13%
- novomins13%
- Natures Aid7%
- Sambucol6%
Demand
Vitamin C for Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Dec · busiest ÷ quietest = 4.3× · 8 of 12 months tracked
Search terms
Top Vitamin C for Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- vitamin c for kids13K/yr
- kids vitamin c14K/yr
- vitamin c kids12K/yr
- vitamin c gummies kids3K/yr
- mighty kids vitamin c4K/yr
Reviews and returns
What reviews say buyers love and hate about Vitamin C for Kids
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Quite pricey
A bit pricey
Expensive
Disappointing for expensive vitamins
Not recommended, No taste at all, Tesco vitamin C far better than this one
Fussy eats to get all the vitamins in them
No taste
it tasted horrible
However, the taste wasn't a favourite with my children compared to other gummies they've tried, and the price is on the higher side for the amount you get
Not the best
Very disappointed this product had so much positive feedback
Smell foul and leave lingering chemical after taste
Sour smell
Love
Nice vitamin
Healthy vitamins
Good vitamin combo
Amazing taste
My son loves the taste of the gummies
Great taste for kids
Excellent product
Overall, a decent product with good ingredients,
Great product with positive feedback from my children
Amazing immune support for children
Their immune system is much stronger
Great for immunity
Affordable
Great value
Good for the money
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vitamin C for Kids questions
Answered from the same tracked data.









