Vibratorset 4 Woman

Shoppers searched for this 4.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

4.2M

Growth, 90 days vs prior 90

-3.5%

Conversion, latest week

1.8%

Market size, estimated

£1.1Ma year

Peak month

December1.4× the quietest month

Top search term

vibratorset for woman1.8M searches a year

Listings sell for £15.19 on average, from £5.92 to £29.16. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 250 to 500 of them. At £15.19 that is £4K to £8K a year per listing.

Average price

£15.19inside the $15 to $100 sweet spot

Price range

£5.92–£29.16

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

250–500

Revenue per listing a year

£4K–£8K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

2% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 54.4% of listings are out of stock. The average listing ranks #19 within Sex & Sensuality. It carries 444 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings

2%

Prime listings

68%

Out of stock, average day

54.4%

Average rank

#19in Sex & Sensuality

Average rating

3.96 starsAmazon United Kingdom average 4.36 stars

Average reviews

444per listing

Listings tracked

88

49 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

49

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months