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Vegan Collagen

soft demand (-30.8% this quarter) — Vegan Collagen doesn't clear our bar today.

Flapen Score

49
Skip it
Market size 31Growth 10Conversion 73Competition 22Returns 100Price range 43Avg price 68Brand share 52Review moat 71Quality gap 78
This niche Category average

Is Vegan Collagen profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Vegan Collagen is a £145K/yr Amazon United Kingdom market (153K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Mar. Verdict: Skip it — 49/100.

Vegan Collagen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -30.8% over the last 90 days and 6.7% of searches end in a purchase.

£145K

revenue / yr

Units sold / yr10K
Search volume / yr-30.8%153K
Conversion rate6.7%
Avg price£14.15

Who owns the niche?

The top 5 brands hold 74% of demand, so 26% of the market is open.

26%

open market share

Brands · sellers13 · 14
Top-5 product click share74%
Open market26%
Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 13 products

Sponsored placement92%
New entrants (1y)1· 0 succeeded
Avg rating4.3★
Avg reviews654

Top Vegan Collagen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

£0£15K£29K£44K£58K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

14

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

21%

  • WeightWorld38%
  • Horbäach13%
  • Vegan Vitality11%
  • novomins6%
  • ALPHA016%
  • 365 Health5%

Vegan Collagen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume153KCVR6.7%Products13Brands13Top 5 Brands74%OOS Rate4.7%Rating4.3★Reviews654Avg BSR#172
5K4KSpike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Mar · busiest ÷ quietest = 2.0×

Top Vegan Collagen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • vegan collagen98K/yr
  • vegetarian collagen18K/yr
  • collagen vegetarian10K/yr
  • collagen vegan10K/yr
  • feel collagen vegan5K/yr
  • vegan collagen supplements for women5K/yr
  • collagen supplements for women vegan4K/yr
  • plant collagen3K/yr

What reviews say buyers love and hate about Vegan Collagen

What buyers mention most, as a share of all reviews.

What buyers love

71% of reviews
Taste-Overall15%

Nice tasting full of natural goodness

Vegan/Organic15%

Vegan collagen

Quality-Overall9%

It does seem to have a lot of other good stuff

Value For Money8%

The price is reasonable

Flavor6%

The strawberry flavour is actually nice

What buyers complain about

51% of reviews
Taste-Overall16%

Doesnt taste very nice

Smell5%

This product has clearly gone off as it smells strongly like bad drains / a decomposing animal

Side Effects5%

as they made me feel really sick

Vegan/Organic5%

As a vegan it's hard to find a collagen that works

Advertised Vs Actual Product4%

Completely misleading packaging - this contains no collagen

Common Vegan Collagen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Vegan Collagen 49/100 on Amazon United Kingdom — Skip it. The niche generates £145K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -30.8% over the last 90 days.
Search demand for Vegan Collagen on Amazon United Kingdom peaks in Mar, where the busiest month runs 2.0× the quietest.