Vanilla Essential Oil

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved -27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £62K a year.

Searches, last 12 months

110K

Growth, 90 days vs prior 90

-27.0%

Conversion, latest week

8.9%

Market size, estimated

£62Ka year

Peak month

December1.8× the quietest month

Top search term

vanilla essential oil49K searches a year

Listings sell for £6.29 on average, from £3.36 to £10.93. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £6.29 that is £3K to £5K a year per listing.

Average price

£6.29under the $15 to $100 sweet spot

Price range

£3.36–£10.93

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

£3K–£5K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #22 within Alternative Medicine. It carries 4,271 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

95%

Out of stock, average day

6.1%

Average rank

#22in Alternative Medicine

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,271per listing

Listings tracked

22

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months