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urine test strips

Skip it

Brand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.

Market size 71Growth 17Conversion 97Competition 28Returns 99Price range 17Avg price 21Brand share 16Review moat 59Quality gap 48

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible16.0%

search→purchase rate — share of searches ending in a sale

Market size

Good£767K

£767K/yr · 642K searches

Review moat

Good1,130.92

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Avg price

Bad£7.47

avg listing price — sweet spot $15–$100

Growth

Bad-16.5%

90-day search growth — must beat 0% to launch

Price range

Bad£4.24–£17.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad93%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, urine test strips is a £767K/yr Amazon United Kingdom market (642K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 48/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

urine test strips market data

Units sold / yr
100K–125K
avg 6,000–8,000/product
Revenue / yr
£747K–£934K
units × avg price
Conversion rate
16.0%
Avg BSR
#9
Page quality
0%
Prime
92%
Sponsored
92%
Out of stock
0.0%
Avg brand age
54 months
Avg seller age
179 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

17

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

4%

  • One Step43%
  • Clarisure22%
  • DIAGNOX HEALTH13%
  • Viva Test9%
  • Farla Medical6%
  • Valuemed3%
  • Open — no brand owns it (2 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.5% search growth over the last 90 days.
13K8KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top urine test strips search terms

  • urine test strips255K/yr
  • uti test strips for infection84K/yr
  • uti test54K/yr
  • urine dipstick test strips42K/yr
  • urinalysis sticks40K/yr
  • uti test strips20K/yr
  • urine test strips for infection nhs23K/yr
  • urine infection test strips13K/yr
  • kidney function test kit19K/yr
  • urine test12K/yr
All search terms

Top urine test strips products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£77K20%£153K30%£230K40%£307K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about urine test strips

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use20%

“easy to read”

Quality-Overall14%

“Great product for home monitoring”

Value For Money12%

“Still, for the price and the peace of mind they provide, they are definitely worth it”

Accuracy-Overall12%

“Accurate quick”

Advertised Vs Actual Product11%

“Item as advertised”

Instructions/User Manual/Troubleshooting7%

“Detailed instructions”

Efficiency3%

“Works well”

Health Monitoring2%

“Useful to keep at home for regular monitoring”

Urinary Bladder Health2%

“Very handy as they detect blood in the urine which can then be followed up by a doctor's appointment”

Color2%

“The printed colour chart is clear and easy to follow, allowing results to be interpreted quickly and with confidence”

What buyers complain about

Color14%

“the colour changes again”

Instructions/User Manual/Troubleshooting9%

“The instructions are in tiny writing-i can't make head nor tail of them”

Accuracy-Overall9%

“Not too much accuracy i think”

Measurement/Reading Accuracy8%

“Seem OK, need a bit more clarity on interpreting 'negative' results”

Functionality-Overall7%

“Does not work at all”

Value For Money6%

“expensive”

Size-Overall5%

“Not fit for purpose”

Quality-Overall4%

“Not as good as others”

Advertised Vs Actual Product3%

“Doesnt what it says”

Ease Of Use3%

“Reading the test strips isn't easy”

Top return reasons

Functionality-Overall31%
Measurement/Reading Accuracy9%
Accuracy-Overall9%
Certifications8%
Advertised Vs Actual Product7%
Color6%
Quality-Overall5%
Compatibility-Overall3%
Product Condition3%
Instructions/User Manual/Troubleshooting3%

Common questions

Is urine test strips profitable to sell on Amazon United Kingdom?
The niche generates £767K/yr across 13 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -16.5%. Flapen's verdict: Skip it (48/100).
How competitive is the urine test strips niche?
8 brands and 17 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 93% of demand.
What do buyers complain about in urine test strips?
Top complaints mined from reviews: Color, Instructions/User Manual/Troubleshooting, Accuracy-Overall. The return rate is 0.2%.
When does demand for urine test strips peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the urine test strips niche?
Listings span £4.24–£17.19; the average listing price is £7.47 (sweet spot $15–$100). The average incumbent carries 1,131 reviews — the moat a new listing must climb.