Is urethra inserter for men profitable to sell on Amazon United Kingdom?

The niche generates £89K/yr across 80 tracked products. 0 of 26 products launched in the last 360 days are still selling. 90-day search growth is +7.3%. Flapen's verdict: Worth a look (61/100).

How competitive is the urethra inserter for men niche?

27 brands and 42 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 67% of demand.

What do buyers complain about in urethra inserter for men?

Top complaints mined from reviews: Size-Overall, Hard Feel, Stale/Rotten/Spoiled. The return rate is 0.4%.

What does it cost to enter the urethra inserter for men niche?

Listings span £4.49–£25.20; the average listing price is £11.47 (sweet spot $15–$100). The average incumbent carries 24 reviews — the moat a new listing must climb.

urethra inserter for men

Worth a look

Shows a thin review moat (24 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Review moat

Incredible23.91

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Competition

Great21%

top-5 click share — an open shelf

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Price range

Okay£4.49–£25.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£11.47

avg listing price — sweet spot $15–$100

Growth

Okay+7.3%

90-day search growth — must beat 0% to launch

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad£89K

£89K/yr · 310K searches

Signals Low Review Barrier Quality Gap

According to Flapen's Amazon United Kingdom niche tracking, urethra inserter for men is a £89K/yr Amazon United Kingdom market (310K searches/yr). The top 5 brands hold 67% of demand. Verdict: Worth a look — 61/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

urethra inserter for men market data

Units sold / yr: 4K–5K; avg 0–100/product
Revenue / yr: £46K–£57K; units × avg price
Conversion rate: 2.5%
Avg BSR: #0
Page quality: 0%
Prime: 98%
Sponsored: 0%
Out of stock: 3.8%
Avg brand age: 33 months
Avg seller age: 266 days

Competition & brand share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

27 falling

Sellers

Top-5 brand share

67%

Top 20: 97%

Top-5 click share

21%

Top 20: 59%

Open market

28%

Generic47%
DFsucces6%
BDSMJOY5%
MJW5%
AURICON5%
TCSKIOS4%

Demand

Weekly Amazon search volume, last 21 weeks — +7.3% search growth over the last 90 days.

Open Trend

Top urethra inserter for men search terms

urethra inserter for men42K/yr -4.6%1.0% conv.
penis plug39K/yr +2.3%0.8% conv.
sounding rods urethral men for beginners38K/yr +4.3%1.8% conv.
urethral dilator stretcher10K/yr +114.7%0.7% conv.
sounding19K/yr +10.5%1.4% conv.
sounding rods21K/yr +7.4%1.1% conv.
urethral sound15K/yr +42.4%0.5% conv.
soundings for men19K/yr +10.2%0.8% conv.
urethral sounds .male24K/yr -29.8%0.9% conv.
urethra plug15K/yr +0.7%0.6% conv.

All search terms

Top urethra inserter for men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Smooth Hollow Sounding Rod Training Rod Special Stretcher for Easy Urination Extra Long Shaft and 2 Ring Sizes Included -D38UK (3 Sizes Combination)

Generic£14.363.8★5 rev

Hegar Dilator Set 8 Pcs Hegar Sounds Double End Gynecology

MJW£21.964.5★89 rev

Black Mens 8-Piece Set with Horse Eye Rod 30cm Long-UKRM06

Generic£10.494.5★2 rev

TCSKIOS Electro Shock 5.3 Stainless Steel Urethral Dilators Penis Ring Sexual Electrostimulation Set Metal Penis Plug Dilator Cock Rings SM E-Stim Extreme Erotic Sex Toys for Men (6mm-Set)

TCSKIOS£20.724.0★13 rev

8 PCS Sounding Rods Urethral Men for Beginners Silicone Urethra Inserter for Men with Oull Ring in 8 Sizes Penis Plug for Penile Training and Urethrals Dilation Sex Toyscouples for Man Gay

AURICON£7.500.0★0 rev

Newest

by launch date

8 PCS Sounding Rods Urethral Men for Beginners Silicone Urethra Inserter for Men with Oull Ring in 8 Sizes Penis Plug for Penile Training and Urethrals Dilation Sex Toyscouples for Man Gay

AURICON£7.500 rev

4mo ago

Vibrating Penis Plug with Suction Cup for Men 10 Vibration Modes Urethra Inserter Soundings for Men Silicone Urethral Dilators for Male Rechargeable Hands-Free Mens Toys for Beginners(Black)

Aivyne£13.477 rev

9mo ago

7 Sizes Mens Extended Urethral Fitness Probe Metal Curved Exercise & Protection Accessories-ukM59 (7mm)

Generic£10.422 rev

10mo ago

Penis Plug Set with 5 Sizes Soft Silicone Urethral Sounds for Men Flexible Urethral Dilator Kit and Sounding Rods for Beginners Comfortable Urethra Trainer DYJCSN (5-Piece Set)

DYJCSN£11.949 rev

11mo ago

Black Mens 8-Piece Set with Horse Eye Rod 30cm Long-UKRM06

Generic£10.492 rev

11mo ago

What buyers say about urethra inserter for men

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Overall, a good device at a fair price”

Size-Overall15%

“A comfortable fit”

Advertised Vs Actual Product11%

“Better than I thought”

Soft Feel9%

“The silicone section feels smooth”

Comfort-Overall8%

“Good Control and Comfort”

Value For Money7%

“These are very good value for money”

Lubrication6%

“Perfect for slowly dilating your urethral channel”

Ease Of Use3%

“Great Fun and Very Practical”

Design-Overall3%

“The construction is fine”

Charging2%

“Rechargeable design is also a plus rather than relying on disposable batteries”

What buyers complain about

Size-Overall29%

“So this is not a great set for moving up the sizes if that is what was intended”

Hard Feel8%

“Hard and sharp edges”

Stale/Rotten/Spoiled8%

“Rubbish”

Quality-Overall8%

“Rubbish”

Instructions/User Manual/Troubleshooting5%

“NO instructions of any kind”

Grip4%

“slips straight out”

Value For Money4%

“Waste of money”

Natural Resource Wastage4%

“Waste of money”

Advertised Vs Actual Product4%

“Absolute rubbish, items delivered where nothing like what was advertised”

Functionality-Overall4%

“Not working, useless garbage”

Top return reasons

Size-Overall21%

Quality-Overall21%

Connectivity-Overall10%

Advertised Vs Actual Product8%

Scratch Resistance8%

Pain Relief-Overall4%

Sharpness4%

Contamination4%

Compatibility-Overall4%