Turkey Tail Mushroom
MaybeAn estimated 0.1% of orders come back. But demand is soft, at -57.8% this quarter, so Turkey Tail Mushroom is a Maybe.
- Flapen Score
- 51 / 100Top 36% of 2,035 Health & Personal Care niches · +3 vs the category median of 4851
- Market size
- £85K/yr86K searches / yr
- 90-day growth
- -57.8%search demand this quarter
- Competition
- 63%top-5 click share · 16 brands · 17 sellers
Flapen Score
Turkey Tail Mushroom against its category
The dotted line is the Health & Personal Care average. Past it, Turkey Tail Mushroom is stronger. Inside it, weaker.
Market
The Turkey Tail Mushroom market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Turkey Tail Mushroom 86K times last year and spent an estimated £85K. The top 5 brands take 71% of clicks. Demand peaks in Aug–Dec. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 6.0% of those searches ended in a purchase.
Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -57.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £85K a year.
- Searches, last 12 months
- 86K
- Growth, 90 days vs prior 90
- -57.8%
- Conversion, latest week
- 6.0%
- Market size, estimated
- £85Ka year
- Peak month
- December2.2× the quietest month
- Top search term
- turkey tail27K searches a year
02 · Price
A sale here is worth £16.44.
Listings sell for £16.44 on average, from £7.22 to £30.10. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £16.44 that is £2K to £4K a year per listing.
- Average price
- £16.44inside the $15 to $100 sweet spot
- Price range
- £7.22–£30.10
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #150 within Herbal Supplements. It carries 159 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 72%
- Out of stock, average day
- 5.0%
- Average rank
- #150in Herbal Supplements
- Average rating
- 4.21 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 159per listing
- Listings tracked
- 18
04 · Newcomers
2 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Turkey Tail Mushroom products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
HPMC Organic Turkkey Tails Capsules 600mg UK British Made Fruiting Body Premium Wild Harvest (60 Capsules)
- Price
- £12.96
- Rating
- 4.4/5
- Reviews
- 34
- Age
- 7y ago

Turkey Tail Mushroom for Dogs 90 Capsules x 500mg Immune & Gut Support
- Price
- £12.18
- Rating
- 4.2/5
- Reviews
- 126
- Age
- 1y ago

NATRAL TurkkeyTails 120 Capsules - 40% Actives High Strength Turkkey Tails - 100% Extract Only from 100% Fruiting Bodies - with No Additives or Fillers - Supports Immunity
- Price
- £16.63
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

Milo Naturals - Turkey Tail Mushroom For Dogs With Added Probiotics Immune Support for Lipoma Lumps & Bumps Beta Glucan Verified Turkey Tail Supplement For Dogs - 3rd Party Tested 120 Servings
- Price
- £30.10
- Rating
- 4.3/5
- Reviews
- 66
- Age
- 8mo ago

Organic Mushroom Polysaccharides Immune Vegan (250g)
- Price
- £24.96
- Rating
- 4.6/5
- Reviews
- 21
- Age
- 7y ago
Trending
estimated 90-day click momentum
High Strength Turkkeyy Taill Fruiting Body Extract Powder | 30% PLY | Premium Mushroom Powder | 200 Servings | Vegan | No Fillers or Additives | UK Packed | EG Pharmers UK
- Price
- £19.93
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

NATRAL TurkkeyTails 120 Capsules - 40% Actives High Strength Turkkey Tails - 100% Extract Only from 100% Fruiting Bodies - with No Additives or Fillers - Supports Immunity
- Price
- £16.63
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

High Strength Turkkey Tails Fruiting Body Extract 8000mg | 20:1 Mushroom Extract | 30% PLY | 90 Vegan Capsules | 45 Day Supply | UK Packed | No Fillers or Bulking Agents | Vegan and Gluten Free
- Price
- £18.03
- Rating
- 2.0/5
- Reviews
- 3
- Age
- 3mo ago

Ecodrop Turkey Tail Mushroom for Dogs & Cats 120ml/1200mg Liquid Supplement
- Price
- £12.53
- Rating
- 4.3/5
- Reviews
- 8
- Age
- 8mo ago

UK9 Vitality Boost Immune Support Vitamins for Dogs Wild Mushroom for dogs with Chaga Turkey Tail Shiitake Reishi and Maitake Mushroom Extract Beta Glucan 60ml easy dosage liquid k9 drops.
- Price
- £13.95
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 9mo ago
Newest
by launch date
High Strength Turkkey Tails Fruiting Body Extract 8000mg | 20:1 Mushroom Extract | 30% PLY | 90 Vegan Capsules | 45 Day Supply | UK Packed | No Fillers or Bulking Agents | Vegan and Gluten Free
- Price
- £18.03
- Rating
- 2.0/5
- Reviews
- 3
- Age
- 3mo ago

High Strength Turkkeyy Taill Fruiting Body Extract Powder | 30% PLY | Premium Mushroom Powder | 200 Servings | Vegan | No Fillers or Additives | UK Packed | EG Pharmers UK
- Price
- £19.93
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

NATRAL TurkkeyTails 120 Capsules - 40% Actives High Strength Turkkey Tails - 100% Extract Only from 100% Fruiting Bodies - with No Additives or Fillers - Supports Immunity
- Price
- £16.63
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

Organic 10 in 1 Mushroom Powder Complex 284g Superfood Mushroom Supplement
- Price
- £14.48
- Rating
- 4.6/5
- Reviews
- 576
- Age
- 4mo ago

K9 4 Life Turkey Tail Mushroom Powder Organic Dog Supplement Immune & Gut Health Support Natural Beta-Glucans Antioxidants Functional Mushroom Powder for Dogs
- Price
- £24.81
- Rating
- 3.2/5
- Reviews
- 4
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
17
Est. top-5 brand share
71%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
25%
- vegishake33%
- Animal Active11%
- Natral10%
- Milo Naturals10%
- EG PHARMERS ALL IN ONE8%
- SANTKOL4%
Demand
Turkey Tail Mushroom search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Dec · busiest ÷ quietest = 2.2×
Search terms
Top Turkey Tail Mushroom search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- turkey tail27K/yr
- turkey tail mushroom35K/yr
- turkey tail mushroom capsules16K/yr
- turkey tail capsules3K/yr
- turkey tail mushroom powder5K/yr
Reviews and returns
What reviews say buyers love and hate about Turkey Tail Mushroom
We read the reviews and the return reasons for every product selling here.
“don't see or feel any result”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Turkey Tail Mushroom questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









