Trying for a Baby

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -30.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.

Searches, last 12 months

84K

Growth, 90 days vs prior 90

-30.6%

Conversion, latest week

4.1%

Market size, estimated

£38Ka year

Peak month

January2.0× the quietest month

Top search term

trying for a baby20K searches a year

Listings sell for £11.03 on average, from £5.43 to £15.92. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At £11.03 that is £6K to £8K a year per listing.

Average price

£11.03under the $15 to $100 sweet spot

Price range

£5.43–£15.92

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

500–750

Revenue per listing a year

£6K–£8K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #16 within Vitamins. It carries 3,917 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

86%

Out of stock, average day

5.8%

Average rank

#16in Vitamins

Average rating

4.44 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,917per listing

Listings tracked

7

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

64 months