Trying for a Baby
FailThe top 5 brands take 100% of clicks, so Trying for a Baby is a Fail.
- Flapen Score
- 28 / 100Ranks 2,019 of 2,035 Health & Personal Care niches · −20 vs the category median of 4828
- Market size
- £38K/yr84K searches / yr
- 90-day growth
- -30.6%search demand this quarter
- Competition
- 94%top-5 click share · 4 brands · 164 sellers
Flapen Score
Trying for a Baby against its category
The dotted line is the Health & Personal Care average. Past it, Trying for a Baby is stronger. Inside it, weaker.
Market
The Trying for a Baby market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Trying for a Baby 84K times last year and spent an estimated £38K. All 4 brands take every click. Demand peaks in Jan–Feb. Flapen scores it 28 out of 100, a Fail.
01 · Demand
An estimated 4.1% of those searches ended in a purchase.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -30.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- -30.6%
- Conversion, latest week
- 4.1%
- Market size, estimated
- £38Ka year
- Peak month
- January2.0× the quietest month
- Top search term
- trying for a baby20K searches a year
02 · Price
A sale here is worth £11.03.
Listings sell for £11.03 on average, from £5.43 to £15.92. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At £11.03 that is £6K to £8K a year per listing.
- Average price
- £11.03under the $15 to $100 sweet spot
- Price range
- £5.43–£15.92
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £6K–£8K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #16 within Vitamins. It carries 3,917 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 86%
- Out of stock, average day
- 5.8%
- Average rank
- #16in Vitamins
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,917per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Trying for a Baby products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Seven Seas Trying For A Baby Prenatal Vitamins Pregnancy Planning Supplement With An Advanced* Folic Acid To Help Increase Folate Levels Zinc and Iron 28 Tablets 4 Weeks
- Price
- £5.97
- Rating
- 4.6/5
- Reviews
- 2,870
- Age
- 2y ago

Seven Seas Pregnancy Pregnancy Vitamins With Omega-3 DHA And Advanced* Folic Acid Iron Vitamins B6 And B12 28 Capsules plus 28 Tablets 4-Week Supply
- Price
- £10.78
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 2y ago

Pregnacare Conception Support During Conception for Women
- Price
- £5.43
- Rating
- 4.5/5
- Reviews
- 8,563
- Age
- 17y ago

Pregnacare Max Fertility and Conception Support for Women - Maximum Support for Women Fertility Conception and Ovulation
- Price
- £15.92
- Rating
- 4.3/5
- Reviews
- 333
- Age
- 4y ago

Seven Seas Trying for a Baby 28 one-a-day pills
- Price
- £13.76
- Rating
- 4.4/5
- Reviews
- 5,288
- Age
- 13y ago
Trending
estimated 90-day click momentum
Pregnacare Max Fertility and Conception Support for Women - Maximum Support for Women Fertility Conception and Ovulation
- Price
- £15.92
- Rating
- 4.3/5
- Reviews
- 333
- Age
- 4y ago

Pregnacare Conception Support for Couples - Pregnancy Vitamins - UKs No.1 Pregnancy Brand. Greater Prenatal Care for Women Supplement with Added Omega-3 DHA for Normal Brain and Eye Development
- Price
- £10.25
- Rating
- 4.5/5
- Reviews
- 6,389
- Age
- 16y ago

Seven Seas Trying For A Baby Prenatal Vitamins Pregnancy Planning Supplement With An Advanced* Folic Acid To Help Increase Folate Levels Zinc and Iron 28 Tablets 4 Weeks
- Price
- £5.97
- Rating
- 4.6/5
- Reviews
- 2,870
- Age
- 2y ago

Seven Seas Pregnancy Pregnancy Vitamins With Omega-3 DHA And Advanced* Folic Acid Iron Vitamins B6 And B12 28 Capsules plus 28 Tablets 4-Week Supply
- Price
- £10.78
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 2y ago

Concieve Plus Fertility Lubricant in Pre-Filled Applicators - Fertility Friendly Lube for Couples Trying for a Baby - Water Based Lubrification Gel Lubricant - One Month Supply - 8 x 4g Applicators
- Price
- £15.09
- Rating
- 4.2/5
- Reviews
- 3,911
- Age
- 15y ago
Newest
by launch date
Seven Seas Trying For A Baby Prenatal Vitamins Pregnancy Planning Supplement With An Advanced* Folic Acid To Help Increase Folate Levels Zinc and Iron 28 Tablets 4 Weeks
- Price
- £5.97
- Rating
- 4.6/5
- Reviews
- 2,870
- Age
- 2y ago

Seven Seas Pregnancy Pregnancy Vitamins With Omega-3 DHA And Advanced* Folic Acid Iron Vitamins B6 And B12 28 Capsules plus 28 Tablets 4-Week Supply
- Price
- £10.78
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 2y ago

Pregnacare Max Fertility and Conception Support for Women - Maximum Support for Women Fertility Conception and Ovulation
- Price
- £15.92
- Rating
- 4.3/5
- Reviews
- 333
- Age
- 4y ago

Seven Seas Trying for a Baby 28 one-a-day pills
- Price
- £13.76
- Rating
- 4.4/5
- Reviews
- 5,288
- Age
- 13y ago

Concieve Plus Fertility Lubricant in Pre-Filled Applicators - Fertility Friendly Lube for Couples Trying for a Baby - Water Based Lubrification Gel Lubricant - One Month Supply - 8 x 4g Applicators
- Price
- £15.09
- Rating
- 4.2/5
- Reviews
- 3,911
- Age
- 15y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 94% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
164
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
94%
Top 20: 100%
Open market
0%
- Sevenseas53%
- SEVEN SEAS30%
- Pregnacare14%
- CONCEIVE PLUS3%
Demand
Trying for a Baby search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 2.0×
Search terms
Top Trying for a Baby search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- trying for a baby20K/yr
- seven seas trying for a baby8K/yr
- seven seas pregnancy vitamins8K/yr
- seven seas pregnancy10K/yr
- seven seas omega 3 pregnancy5K/yr
- seven seas conception supplements5K/yr
- seven seas pregnancy supplements5K/yr
- pregnancy supplements seven seas5K/yr
- seven seas pregnancy care5K/yr
- seven seas conceiving supplements5K/yr
Reviews and returns
What reviews say buyers love and hate about Trying for a Baby
We read the reviews and the return reasons for every product selling here.
“I have no idea if these have helped or its just time healing my body”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Trying for a Baby questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









