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Tranquilair

Maybe

The products selling today average only 3.4★. But demand is soft, at -5.5% this quarter, so Tranquilair is a Maybe.

Flapen Score
54
54 / 100
Top 25% of 2,035 Health & Personal Care niches · +6 vs the category median of 48
Market size
£115K/yr108K searches / yr
90-day growth
-5.5%search demand this quarter
Competition
72%top-5 click share · 13 brands · 18 sellers

Flapen Score

Tranquilair against its category

The dotted line is the Health & Personal Care average. Past it, Tranquilair is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tranquilair market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tranquilair 108K times last year and spent an estimated £115K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Jun–Sep–Oct. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £115K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
-5.5%
Conversion, latest week
5.1%
Market size, estimated
£115Ka year
Peak month
September3.6× the quietest month
Top search term
honex anti snoring mouthpiece uk49K searches a year

02 · Price

A sale here is worth £20.85.

Listings sell for £20.85 on average, from £8.31 to £33.61. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £20.85 that is £2K to £5K a year per listing.

Average price
£20.85inside the $15 to $100 sweet spot
Price range
£8.31–£33.61
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 40.9% of listings are out of stock. The average listing ranks #271 within Sleep & Snoring Aids. It carries 84 reviews at 3.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
63%
Out of stock, average day
40.9%
Average rank
#271in Sleep & Snoring Aids
Average rating
3.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
84per listing
Listings tracked
16

04 · Newcomers

3 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
3Amazon's first-year sales bar
Average brand age
24 months

Products

Top Tranquilair products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.

£0£11K£23K£34K£46K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

13 rising

Sellers

18

Est. top-5 brand share

79%

Top 20: 100%

Est. top-5 click share

72%

Top 20: 100%

Open market

18%

  • Generic34%
  • Snoreeze23%
  • Zatlyxe10%
  • Neksong9%
  • Reazeal4%
  • Wxshang3%
  • Open — no brand owns it (7 brands, 18%)

Demand

Tranquilair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan, Jun, Sep, Oct · busiest ÷ quietest = 3.6×

Search terms

Top Tranquilair search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • honex anti snoring mouthpiece uk49K/yr
  • snoreeze oral device19K/yr
  • zcomfort anti snoring mouthpiece14K/yr
  • snorerx8K/yr
  • z comfort anti snore mouth guard4K/yr
  • zquiet5K/yr
  • soothie anti snoring5K/yr
  • sleep apnea devices nhs3K/yr
  • nhs snoring mouth guard2K/yr

Reviews and returns

What reviews say buyers love and hate about Tranquilair

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Snore Relief”
16%of negative reviews mention “Oral Hygiene”
0.1%of orders come back
“can't even stand putting this in my mouth”
A buyer, on “Oral Hygiene”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Tranquilair questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data