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Toothpaste Squeezer

Fail

Prices span $2.93–$9.10, mostly outside the sweet spot, so Toothpaste Squeezer is a Fail.

Flapen Score
45
45 / 100
Ranks 1,255 of 2,035 Health & Personal Care niches · −3 vs the category median of 48
Market size
£130K/yr255K searches / yr
90-day growth
-31.2%search demand this quarter
Competition
63%top-5 click share · 17 brands · 25 sellers

Flapen Score

Toothpaste Squeezer against its category

The dotted line is the Health & Personal Care average. Past it, Toothpaste Squeezer is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toothpaste Squeezer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Toothpaste Squeezer 255K times last year and spent an estimated £130K. The top 5 brands take 70% of clicks. Demand peaks in Feb. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 9.8% of those searches ended in a purchase.

Shoppers searched for this 255K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -31.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £130K a year.

Searches, last 12 months
255K
Growth, 90 days vs prior 90
-31.2%
Conversion, latest week
9.8%
Market size, estimated
£130Ka year
Peak month
February1.7× the quietest month
Top search term
toothpaste squeezer109K searches a year

02 · Price

A sale here is worth £5.18.

Listings sell for £5.18 on average, from £2.93 to £9.10. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At £5.18 that is £5K to £6K a year per listing.

Average price
£5.18under the $15 to $100 sweet spot
Price range
£2.93–£9.10
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,000–1,250
Revenue per listing a year
£5K–£6K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #31 within Medical Supplies & Equipment. It carries 1,413 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#31in Medical Supplies & Equipment
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,413per listing
Listings tracked
20

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Toothpaste Squeezer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.

£0£13K£26K£39K£52K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

25

Est. top-5 brand share

70%

Top 20: 100%

Est. top-5 click share

63%

Top 20: 100%

Open market

26%

  • UDQYQ33%
  • UPCIRCLE18%
  • Alyvisun8%
  • YKL6%
  • Rotupap5%
  • Euthymol4%

Demand

Toothpaste Squeezer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.7×

Search terms

Top Toothpaste Squeezer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • toothpaste squeezer109K/yr
  • tube squeezer86K/yr
  • tube squeezer key14K/yr
  • toothpaste tube squeezer8K/yr
  • metal tube squeezer5K/yr
  • toothpaste squeezer uk6K/yr
  • tube squeezer tool6K/yr
  • tube squeezers5K/yr
  • toothpaste tube squeezer uk3K/yr
  • tube key squeezer4K/yr

Reviews and returns

What reviews say buyers love and hate about Toothpaste Squeezer

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Ease Of Use”
11%of negative reviews mention “Functionality-Overall”
0.4%of orders come back
“won't close on the tube so I would say it is rubbish”
A buyer, on “Functionality-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Toothpaste Squeezer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data