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Toothache Pain Relief for Adult

brand-locked demand (top 5 brands take 100% of clicks) — Toothache Pain Relief for Adult doesn't clear our bar today.

Flapen Score

38
Skip it
Market size 61Growth 8Conversion 100Competition 3Returns 100Price range 0Avg price 13Brand share 0Review moat 24Quality gap 55
This niche Category average

Is Toothache Pain Relief for Adult profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Toothache Pain Relief for Adult is a £525K/yr Amazon United Kingdom market (579K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Skip it — 38/100.

Toothache Pain Relief for Adult: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -33.9% over the last 90 days and 20.0% of searches end in a purchase.

£525K

revenue / yr

Units sold / yr100K
Search volume / yr-33.9%579K
Conversion rate20.0%
Avg price£4.54

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 30
Top-5 product click share97%
Open market0%
Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 6 products

Sponsored placement100%
New entrants (1y)0· 0 succeeded
Avg rating4.4★
Avg reviews5,040

Top Toothache Pain Relief for Adult products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

£0£105K£210K£315K£420K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

30

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Orajel86%
  • Dentogen6%
  • HIVETZ5%
  • NPOW3%

Toothache Pain Relief for Adult demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume579KCVR20.0%Products6Brands4Top 5 Brands100%OOS Rate6.8%Rating4.4★Reviews5,040Avg BSR#97
18K13KSpike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 2.1×

Top Toothache Pain Relief for Adult search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • orajel extra strength dental gel110K/yr
  • orajel87K/yr
  • toothache relief extra strong63K/yr
  • orajel extra strength44K/yr
  • toothache relief29K/yr
  • tooth pain relief33K/yr
  • oragel32K/yr
  • toothache25K/yr
  • tooth ache relief adult extra strong27K/yr
  • oral gel18K/yr

What reviews say buyers love and hate about Toothache Pain Relief for Adult

What buyers mention most, as a share of all reviews.

What buyers love

81% of reviews
Tooth Sensitivity27%

it calmed my gum down around the tooth it handy to have in for emergencies

Quality-Overall11%

Great product very pleased with purchase

Oral Hygiene10%

Very Handy dental care to have

Advertised Vs Actual Product10%

Exactly as described

Efficiency8%

Very effective

What buyers complain about

72% of reviews
Taste-Overall18%

Very strong taste a bit unpleasant

Pain Relief-Overall16%

hurts a little

Functionality-Overall11%

Didn't work for me

Tooth Sensitivity8%

Didn't do much to help numb the toothache

Oral Hygiene7%

DO NOT USE FOR DENTAL PAIN

Toothache Pain Relief for Adult return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

22%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
23%
2Tooth Sensitivity
18%
3Size-Overall
13%
4Compatibility-Overall
8%
5Advertised Vs Actual Product
6%

Common Toothache Pain Relief for Adult questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Toothache Pain Relief for Adult 38/100 on Amazon United Kingdom — Skip it. The niche generates £525K/yr across 6 tracked products. Search demand moved -33.9% over the last 90 days.
Search demand for Toothache Pain Relief for Adult on Amazon United Kingdom peaks in Jan–Feb–Mar, where the busiest month runs 2.1× the quietest.