Toe Plasters

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved +50.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months

59K

Growth, 90 days vs prior 90

+50.3%

Conversion, latest week

13.5%

Market size, estimated

£41Ka year

Top search term

toe plasters23K searches a year

Listings sell for £5.22 on average, from £2.02 to £8.06. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £5.22 that is £1K to £3K a year per listing.

Average price

£5.22under the $15 to $100 sweet spot

Price range

£2.02–£8.06

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£1K–£3K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #97 within First Aid. It carries 1,658 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#97in First Aid

Average rating

4.25 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,658per listing

Listings tracked

30

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months