Is thumb tape profitable to sell on Amazon United Kingdom?

The niche generates £61K/yr across 16 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -3.6%. Flapen's verdict: Skip it (41/100).

How competitive is the thumb tape niche?

7 brands and 8 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in thumb tape?

Top complaints mined from reviews: Adhesion/Stickiness, Thickness, Stretchability/Expandability/Elasticity. The return rate is 0.1%.

When does demand for thumb tape peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the thumb tape niche?

Listings span £7.35–£15.81; the average listing price is £10.18 (sweet spot $15–$100). The average incumbent carries 749 reviews — the moat a new listing must climb.

thumb tape

Skip it

Prices mostly outside the sweet spot ($7.35–$15.81) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great10.1%

search→purchase rate — share of searches ending in a sale

Review moat

Good749.13

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay£10.18

avg listing price — sweet spot $15–$100

Growth

Bad-3.6%

90-day search growth — must beat 0% to launch

Market size

Bad£61K

£61K/yr · 59K searches

Brand share

Bad94%

top-5 brand share — brand-locked demand

Price range

Bad£7.35–£15.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, thumb tape is a £61K/yr Amazon United Kingdom market (59K searches/yr). The top 5 brands hold 94% of demand. Verdict: Skip it — 41/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

thumb tape market data

Units sold / yr: 6K–8K; avg 250–500/product
Revenue / yr: £61K–£81K; units × avg price
Conversion rate: 10.1%
Avg BSR: #151
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 11.0%
Avg brand age: 34 months
Avg seller age: 197 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

POWER BEAST56%
SPORTTAPE24%
WARM BODY COLD MIND6%
WOD Powders4%
BEAR GRIP4%
LYFT-RX4%
Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -3.6% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top thumb tape search terms

thumb tape24K/yr -3.6%6.0% conv.
thumb tape weightlifting6K/yr +12.2%8.4% conv.
weightlifting tape7K/yr +2.4%7.9% conv.
lifting tape5K/yr -6.3%6.6% conv.
crossfit tape5K/yr -20.3%10.0% conv.
gym tape4K/yr +11.9%4.8% conv.
weightlifting thumb tape4K/yr -15.8%5.9% conv.
weight lifting tape3K/yr -21.3%8.6% conv.

All search terms

Top thumb tape products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Power Beast 3x Lifting Thumb Tape Weightlifting Hook Grip Elastic Tape Adhesive Athletic Sport Tape for Olympic Weight Lift Cross Training Lifting & Gym 3 Rolls. (PINK)

POWER BEAST£9.154.4★661 rev

WARM BODY COLD MIND Weight Lifting Thumb Tape - Hook Grip Tape for Crossfit Weightlifting Powerlifting Deadlift Sticky & Stretchy Athletic Grip Tape (3 Rolls Mix V1 19ft x 1.85in)

WARM BODY COLD MIND£11.564.5★2,328 rev

Power Beast 3x Lifting Thumb Tape Weightlifting Hook Grip Elastic Tape Adhesive Athletic Sport Tape for Olympic Weight Lift Cross Training Lifting & Gym 3 Rolls. (GREEN)

POWER BEAST£9.194.4★661 rev

SPORTTAPE 6 Rolls Weightlifting Thumb Tape | Latex Free with Sweatproof Adhesive | Easy Tear Increases Bar Grip | Thumb Blister Protection for Gym Hook Grip OLY Lifting Finger - 3.8cm x 4.5m

SPORTTAPE£14.164.5★533 rev

Power Beast 3x Lifting Thumb Tape Weightlifting Hook Grip Elastic Tape Adhesive Athletic Sport Tape for Olympic Weight Lift Cross Training Lifting & Gym 3 Rolls. (BLACK)

POWER BEAST£9.174.4★661 rev

Newest

by launch date

SPORTTAPE 3 Rolls Weightlifting Thumb Tape - Mixed | Weightlifting Tape for Hook Grip Olympic Lifting & Powerlifting with Sweatproof Adhesive | Easy Tear and Increases Bar Grip - 3.8cm x 4.5m

SPORTTAPE£9.83533 rev

4mo ago

Grafta Fitness Thumb Tape Easy Tear Stretchy Weightlifting Thumb Tape for Hook Grip & Crossfit Sweat-Proof Gym Tape for Finger Protection 3.8cm x 4.5m (Mixed - 3 Pack)

GRAFTA£9.799 rev

6mo ago

WOD Powders Thumb Tape Weightlifting (3 Rolls) | Super Sticky & Stretchy Weightlifting Tape for CrossFit & Olympic Lifting | Easily Tearable - Made for Lifters & Athletes (Light Blue 3.8cm x 4.5m)

WOD Powders£7.3520 rev

7mo ago

SPORTTAPE 6 Rolls Weightlifting Thumb Tape | Latex Free with Sweatproof Adhesive | Easy Tear Increases Bar Grip | Thumb Blister Protection for Gym Hook Grip OLY Lifting Finger - 3.8cm x 4.5m

SPORTTAPE£14.16533 rev

1y ago

SPORTTAPE 3 Rolls Weightlifting Thumb Tape - Pink | Weightlifting Tape for Hook Grip Olympic Lifting & Powerlifting with Sweatproof Adhesive | Easy Tear and Increases Bar Grip - 3.8cm x 4.5m

SPORTTAPE£9.54533 rev

1y ago

What buyers say about thumb tape

What buyers praise and complain about, mined from review topics.

What buyers love

Adhesion/Stickiness35%

“Good tape”

Quality-Overall10%

“Very good as expected”

Ease Of Use8%

“Easy to use”

Durability7%

“this one stands out for its durability and skin protection”

Grip6%

“grips well”

Value For Money6%

“Definitely worth the value for three rolls which is good as I go through a lot”

Color5%

“Great quality and cool colour”

Advertised Vs Actual Product5%

“Exactly what Im used to”

Exercise/Sports Suitability3%

“Great tape - used for CrossFit”

Moist/Dry2%

“Granted this tape performs well when dry”

What buyers complain about

Adhesion/Stickiness50%

“The adhesion doesn't seem to be as good as some other thumb tapes I have used”

Thickness7%

“Quite thin”

Stretchability/Expandability/Elasticity3%

“The stretchiness can be a problem if youre not paying attention”

Ease Of Use2%

“Little bit difficult to get off the roll”

Top return reasons

Adhesion/Stickiness56%

Grip13%

Size-Overall13%

Defective Material/Parts6%

Color6%

Functionality-Overall6%

Common questions

Is thumb tape profitable to sell on Amazon United Kingdom?: The niche generates £61K/yr across 16 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -3.6%. Flapen's verdict: Skip it (41/100).
How competitive is the thumb tape niche?: 7 brands and 8 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in thumb tape?: Top complaints mined from reviews: Adhesion/Stickiness, Thickness, Stretchability/Expandability/Elasticity. The return rate is 0.1%.
When does demand for thumb tape peak?: Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the thumb tape niche?: Listings span £7.35–£15.81; the average listing price is £10.18 (sweet spot $15–$100). The average incumbent carries 749 reviews — the moat a new listing must climb.