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Shoppers searched for this 871K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £351K a year.

Searches, last 12 months

871K

Growth, 90 days vs prior 90

-3.9%

Conversion, latest week

4.8%

Market size, estimated

£351Ka year

Peak month

March1.3× the quietest month

Top search term

thumb splint213K searches a year

Listings sell for £8.44 on average, from £3.82 to £20.35. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At £8.44 that is £8K to £11K a year per listing.

Average price

£8.44under the $15 to $100 sweet spot

Price range

£3.82–£20.35

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

1,000–1,250

Revenue per listing a year

£8K–£11K

Returns

2.4%of orders · Amazon United Kingdom median 0.6%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #35 within Medical Supplies & Equipment. It carries 2,584 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

9.1%

Average rank

#35in Medical Supplies & Equipment

Average rating

4.21 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,584per listing

Listings tracked

35

12 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

4Amazon's first-year sales bar

Average brand age

38 months