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Thank You Candle

Maybe

Search demand grew +211.3% this quarter. But shoppers spend only $26K a year here, so Thank You Candle is a Maybe.

Filters Trending
Flapen Score
64
64 / 100
Top 4% of 2,035 Health & Personal Care niches · +16 vs the category median of 48
Market size
£26K/yr61K searches / yr
90-day growth
+211.3%search demand this quarter
Competition
42%top-5 click share · 24 brands · 46 sellers

Flapen Score

Thank You Candle against its category

The dotted line is the Health & Personal Care average. Past it, Thank You Candle is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Thank You Candle market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Thank You Candle 61K times last year and spent an estimated £26K. The top 5 brands take 53% of clicks. Demand peaks in Jun–Jul–Dec. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +211.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
+211.3%
Conversion, latest week
3.9%
Market size, estimated
£26Ka year
Peak month
July8.8× the quietest month
Top search term
thank you candle36K searches a year

02 · Price

A sale here is worth £10.87.

Listings sell for £10.87 on average, from £5.84 to £23.65. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £10.87 that is £0 to £1K a year per listing.

Average price
£10.87under the $15 to $100 sweet spot
Price range
£5.84–£23.65
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #575 within Alternative Medicine. It carries 65 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
86%
Out of stock, average day
13.0%
Average rank
#575in Alternative Medicine
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
65per listing
Listings tracked
35

04 · Newcomers

Amazon counts 0 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Thank You Candle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£3K£4K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

24 falling

Sellers

46

Top-5 brand share

53%

Top 20: 97%

Top-5 click share

42%

Top 20: 87%

Open market

40%

  • PRSTENLY26%
  • YWKJDDM8%
  • Maia Gifts7%
  • Lily-Flame7%
  • HELQIBR6%
  • Cunegra6%

Demand

Thank You Candle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Dec · busiest ÷ quietest = 8.8×

Search terms

Top Thank You Candle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • thank you candle36K/yr
  • teacher candle10K/yr
  • thank you candles8K/yr
  • thank you candles gifts for women7K/yr

Reviews and returns

What reviews say buyers love and hate about Thank You Candle

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Smell35%−0.17

These do not smell at all when light very disappointing

No smell

Not sure if these are a rip off of a former product that had better scents

Size-Overall30%−0.02

bigger than expected

Quite small,

A bit smaller than expected

Advertised Vs Actual Product20%−0.17

it looks nothing like on the picture, really disappointed

This candle is absolutely nothing like the pictures

Love

Smell37%−0.17

the scent is beautiful

Smells beautiful

Nice and unique smell

Gifting Purpose32%+3.20

great for gifting

Perfect as a gift

Beautiful gift

Quality-Overall10%+0.38

Excellent product

Good quality

Its a lovely product otherwise

Value For Money7%+0.75

great for thr price

Great value

Excellent value

Brightness/Shine/Glow5%+0.51

Warm glowing candles

Brilliant candle set

Lovely candle

Return

0.6% Return rate 26% Fixable by listing

Advertised Vs Actual Product18%▁▁█▁▁▄

it looks nothing like on the picture, really disappointed

This candle is absolutely nothing like the pictures

Smell18%█▁▁▁▄▁

These do not smell at all when light very disappointing

No smell

Not sure if these are a rip off of a former product that had better scents

Gifting Purpose18%▃▁▁█▁▁
Product Condition12%▁▁█▁▁▁
Defective Material/Parts12%▁▁▁▁▁█

FAQ

Common Thank You Candle questions

Answered from the same tracked data.