tena slip medium
Worth a lookShows low returns (0.0%), but a small market ($58K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great£18.17avg listing price — sweet spot $15–$100
Price range
Great£7.49–£45.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,404.17avg incumbent reviews — the moat a new listing must climb
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Growth
Bad-2.5%90-day search growth — must beat 0% to launch
Market size
Bad£58K£58K/yr · 42K searches
According to Flapen's Amazon United Kingdom niche tracking, tena slip medium is a £58K/yr Amazon United Kingdom market (42K searches/yr). The top 5 brands hold 88% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
tena slip medium market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- £55K–£73K
- units × avg price
- Conversion rate
- 7.5%
- Avg BSR
- #119
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 50%
- Out of stock
- 1.6%
- Avg brand age
- 52 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
11 flat
Sellers
45
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
47%
Top 20: 84%
Open market
9%
- TENA70%
- ViraCare5%
- WHYWORRY5%
- SUNKISS4%
- iD Expert4%
- by Amazon3%
- Open — no brand owns it (5 brands, 9%)
Demand & seasonality
Weekly Amazon search volume, last 59 weeks — -2.5% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top tena slip medium search terms
- mens nappies10K/yr
- tena slip9K/yr
- tena slip medium9K/yr
- adult pads6K/yr
- tena nappies4K/yr
- tena proskin slip medium4K/yr
Top tena slip medium products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TENA M (Pack of 1) White ProSkin Incontinence Slip Plus Medium 30 Count
TENA£17.934.6★2,061 rev
Tena - Tena Proskin Maxi (Size M) Incontinence Slip - 24 Pieces
TENA£16.994.2★25 rev
TENA ProSkin Slip Pro - Plus - Medium (3 Packs of 30)
TENA£45.804.6★2,061 rev
TENA ProSkin Incontinence Slip Super Medium 30 Count White (Pack of 1)
TENA£17.914.6★2,061 rev
Tena Slip All-in-One Pads Maxi Medium with ConfioAir - Pack of 24 (Eligible for VAT relief in the UK)
TENA£22.554.4★38 rev
Newest
by launch date
by Amazon Lady Pants Discreet Large - 40 Count (4 Packs of 10) White (Previously a Amazon Basic Care Brand Same Product) - Packaging May Vary
by Amazon£23.87228 rev
SUNKISS Incontinence Pants for Men Daytime Disposable Adult Pull Ups Mens Protective Underwear with Maximum Absorbency Grey Medium 30 Count
SUNKISS£21.101,134 rev
WhyWorry Adult Nappies for Women and Men Large 15 Count
WHYWORRY£19.30181 rev
WhyWorry Adult Nappies for Women and Men Medium 15 Count
WHYWORRY£18.85181 rev
FAMPAL Vital Guard Adult Incontinence Pants for Men and Women Disposable Pull-Up Odor Control Overnight Protection Unisex Medium 12 Count
FAMPAL£10.1788 rev
Trending
90-day click momentumFAMPAL Vital Guard Adult Incontinence Pants for Men and Women Disposable Pull-Up Odor Control Overnight Protection Unisex Medium 12 Count
FAMPAL£10.173.7★
ABENA San Premium Mens & Womens Incontinence Pads Breathable & Comfortable Fast Absorption Discreet & Effective Shaped - Premium 4 800ml Absorbency 30PK
ABENA£7.494.4★
TENA SLIP SUPER MEDIUM 28S
TENA£19.054.5★
TENA Men Protective Underwear Large Level 4 for Heavy Bladder Weakness x 40
TENA£35.364.6★
Depend Comfort Protect Incontinence Pants for Men Small/Medium 30 Pants
Depend£14.174.3★
What buyers say about tena slip medium
What buyers praise and complain about, mined from review topics.What buyers love
“They are comfortable”
“Good fit”
“Excellent Product”
“Excellent price”
“No leaks”
“high absorbency”
“Does the job”
“Keep you dry”
“Very soft & discreet super value on my suscribe list”
“Very easy to use”
What buyers complain about
“NOT TRUE TO SIZE”
“Leaking”
“Cheap”
“Not cheap,”
“Didnt absorb well”
“Follow customers instructions don”
“Useless they don't work”
“Too thick”
“was dubious about the claims”
“Disappointed with new shape”
Top return reasons
Common questions
- Is tena slip medium profitable to sell on Amazon United Kingdom?
- The niche generates £58K/yr across 36 tracked products. 90-day search growth is -2.5%. Flapen's verdict: Worth a look (54/100).
- How competitive is the tena slip medium niche?
- 11 brands and 45 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in tena slip medium?
- Top complaints mined from reviews: Size-Overall, Leak-Proof, Quality-Overall. The return rate is 0.0%.
- When does demand for tena slip medium peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the tena slip medium niche?
- Listings span £7.49–£45.80; the average listing price is £18.17 (sweet spot $15–$100). The average incumbent carries 1,404 reviews — the moat a new listing must climb.