How competitive is the Tena Men Level 3 niche on Amazon United Kingdom?

2 brands and 32 sellers compete in Tena Men Level 3 on Amazon United Kingdom. The top 5 Tena Men Level 3 products take 86% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Tena Men Level 3?

Tena Men Level 3 buyers on Amazon United Kingdom complain most about Comfort-Overall, Adhesion/Stickiness, Advertised Vs Actual Product, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Tena Men Level 3 niche?

Tena Men Level 3 sells for £25.04 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £7.56–£64.02. The average incumbent carries 5,185 reviews — the moat a new listing must climb.

Tena Men Level 3

brand-locked demand (top 5 brands take 100% of clicks) — Tena Men Level 3 doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Tena Men Level 3 profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Tena Men Level 3 is a £177K/yr Amazon United Kingdom market (36K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 45/100.

Tena Men Level 3: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -10.4% over the last 90 days and 19.5% of searches end in a purchase.

£177K

revenue / yr

Units sold / yr8K

Search volume / yr-10.4%36K

Conversion rate19.5%

Avg price£25.04

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers2 · 32

Top-5 product click share86%

Open market0%

Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 11 products

Top Tena Men Level 3 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Tena Men Active Fit Absorbent Protector Level 3 6 Packs of 16 (96 Count)

Price: £32.93
Rating: 4.4/5
Reviews: 283
Age: 11y ago

Tena Men Level 3 6x16 St.

Price: £34.09
Rating: 4.6/5
Reviews: 17,294
Age: 9y ago

TENA Men Active Fit Absorbent Protector Level 3 (16 Count)

Price: £7.56
Rating: 4.6/5
Reviews: 2,680
Age: 14y ago

TENA Men Active Fit Absorbent Protector Level 3 6 Packs of 8 (48 Count)

Price: £19.80
Rating: 4.6/5
Reviews: 17,294
Age: 9y ago

TENA Men Active Fit Absorbent Protector Level 3 6 Packs of 8 (48 Count)

Price: £22.42
Rating: 4.2/5
Reviews: 263
Age: 1y ago

Newest

by launch date

TENA Men Active Fit Absorbent Protector Level 3 6 Packs of 8 (48 Count)

Price: £22.42
Rating: 4.2/5
Reviews: 263
Age: 1y ago

TENA for Men Level 3 Guard for Men Super Absorbency Incontinence Protector (4 Pack of 64 Count)

Price: £39.07
Rating: 4.2/5
Reviews: 38
Age: 2y ago

Drylife Men Level 3 Premium Shield Incontinence Pads for Bladder Weakness | Ultra Protection Discreet Male Design & Active Odour Control for Men (4 Packs of 10)

Price: £20.61
Rating: 4.2/5
Reviews: 275
Age: 3y ago

Tena - Tena Men Active Fit Level 3 Incontinence Pads - 16 Pieces

Price: £7.66
Rating: 4.6/5
Reviews: 271
Age: 3y ago

TENA Men Active Fit Absorbent Protector Level 3 6 Packs of 8 (48 Count)

Price: £19.80
Rating: 4.6/5
Reviews: 17,294
Age: 9y ago

Competition: brands, sellers & click share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

TENA98%
Drylife2%

Tena Men Level 3 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume36KCVR19.5%Products11Brands2Top 5 Brands100%OOS Rate1.0%Rating4.5★Reviews5,185Avg BSR#99

No pronounced peak months · busiest ÷ quietest = 1.3×

Top Tena Men Level 3 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

tena men level 314K/yr -4.9%17.8% conv.
tena pads for men level 38K/yr -9.4%18.2% conv.
mens tena pads level 35K/yr -12.1%16.0% conv.
tena for men level 35K/yr -13.6%15.7% conv.
tena mens pads level 33K/yr -29.9%18.9% conv.
tena pads for men level 43K/yr -12.3%3.4% conv.
tena level 3 mens pads220/yr -21.4%15.2% conv.

What reviews say buyers love and hate about Tena Men Level 3

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews

Quality-Overall20%

“Great product that meets my needs”

Value For Money18%

“Value for the money”

Advertised Vs Actual Product13%

“Does what it is supposed to do”

Comfort-Overall9%

“very comfortable”

Efficiency7%

“Achieves it,s purpose- very good”

What buyers complain about

71% of reviews

Comfort-Overall29%

“They're far too bulky and uncomfortable”

Adhesion/Stickiness12%

“However the first order delivered was 23cm long which moves around. the adhesive is poor”

Advertised Vs Actual Product12%

“was dubious about the claims”

Value For Money10%

“Gets expensive then”

Leak-Proof10%

“Leakage after prostatectomy”

Tena Men Level 3 return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

60%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Advertised Vs Actual Product

40%

2Value For Money

20%

3Thin

20%

4Size-Overall

20%

Common Tena Men Level 3 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tena Men Level 3 45/100 on Amazon United Kingdom — Skip it. The niche generates £177K/yr across 11 tracked products. Search demand moved -10.4% over the last 90 days.