Teeth Whitening Pen

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -30.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £97K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

-30.0%

Conversion, latest week

8.0%

Market size, estimated

£97Ka year

Peak month

December2.2× the quietest month

Top search term

teeth whitening pen78K searches a year

Listings sell for £9.00 on average, from £4.21 to £18.52. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £9.00 that is £2K to £5K a year per listing.

Average price

£9.00under the $15 to $100 sweet spot

Price range

£4.21–£18.52

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£2K–£5K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.8% of listings are out of stock. The average listing ranks #26 within Dental Care. It carries 2,967 reviews at 3.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

23.8%

Average rank

#26in Dental Care

Average rating

3.64 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,967per listing

Listings tracked

18

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

28 months