Taurine
FailThe top 5 products take 79% of clicks, so Taurine is a Fail.
- Flapen Score
- 45 / 100Ranks 1,255 of 2,035 Health & Personal Care niches · −3 vs the category median of 4845
- Market size
- £181K/yr106K searches / yr
- 90-day growth
- -8.3%search demand this quarter
- Competition
- 79%top-5 click share · 11 brands · 19 sellers
Flapen Score
Taurine against its category
The dotted line is the Health & Personal Care average. Past it, Taurine is stronger. Inside it, weaker.
Market
The Taurine market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Taurine 106K times last year and spent an estimated £181K. The top 5 brands take 79% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
17.8% of searches ended in a purchase last week.
Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 17.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £181K a year.
- Searches, last 12 months
- 106K
- Growth, 90 days vs prior 90
- -8.3%
- Conversion, latest week
- 17.8%
- Market size, estimated
- £181Ka year
- Peak month
- April1.2× the quietest month
- Top search term
- taurine79K searches a year
02 · Price
A sale here is worth £9.60.
Listings sell for £9.60 on average, from £3.59 to £18.44. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £9.60 that is £7K to £10K a year per listing.
- Average price
- £9.60under the $15 to $100 sweet spot
- Price range
- £3.59–£18.44
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £7K–£10K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #15 within Amino Acids. It carries 1,108 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.9%
- Average rank
- #15in Amino Acids
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,108per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Taurine products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
L-Taurine 1000mg Capsules - 180 Capsules - 3 Months Supply - Amino Acid Taurine Supplement - Easy to Take - Vegan-Friendly Non-GMO & Magnesium Stearate-Free - for Men & Women - Made in EU
- Price
- £8.82
- Rating
- 4.7/5
- Reviews
- 1,997
- Age
- 5y ago

Taurine Supplement 1500mg Capsules Per Serving - Added Magnesium Glycinate Vitamin B6 B3 and Vitamin D3-120 High Strength Taurine Capsules - (2 Capsules Per Serving)
- Price
- £7.94
- Rating
- 4.4/5
- Reviews
- 608
- Age
- 3y ago

Bulk Pure Taurine Powder 500 g
- Price
- £3.59
- Rating
- 4.4/5
- Reviews
- 786
- Age
- 12y ago

Nutravita Taurine Supplement 1500mg - 180 High Strength Taurine Tablets - Vegan Amino Acids Taurine Nutritional Supplements - Powder Alternative - Sports Supplement for Men & Women - Made in The UK
- Price
- £6.77
- Rating
- 4.4/5
- Reviews
- 241
- Age
- 2y ago

Solgar Taurine 500 mg Vegetable Capsules - Pack of 50 - Free from Sugar Salt and Starch - Essential Amino Acid - Vegan and Gluten Free Gold
- Price
- £5.96
- Rating
- 4.5/5
- Reviews
- 884
- Age
- 16y ago
Trending
90-day click momentum
Bulk Pure Taurine Powder 500 g
- Price
- £3.59
- Rating
- 4.4/5
- Reviews
- 786
- Age
- 12y ago

L-Taurine 1000mg Capsules - 180 Capsules - 3 Months Supply - Amino Acid Taurine Supplement - Easy to Take - Vegan-Friendly Non-GMO & Magnesium Stearate-Free - for Men & Women - Made in EU
- Price
- £8.82
- Rating
- 4.7/5
- Reviews
- 1,997
- Age
- 5y ago

Taurine Supplement 1500mg 60 Day Supply - High Strength Pure L-Taurine Capsules with No fillers Binders or Flow Agents - an Essential Amino Acid Suitable for Vegetarians and Vegans - Made in the UK
- Price
- £12.41
- Rating
- 4.3/5
- Reviews
- 56
- Age
- 2y ago

Nutravita Taurine Supplement 1500mg - 180 High Strength Taurine Tablets - Vegan Amino Acids Taurine Nutritional Supplements - Powder Alternative - Sports Supplement for Men & Women - Made in The UK
- Price
- £6.77
- Rating
- 4.4/5
- Reviews
- 241
- Age
- 2y ago

Now Foods Taurine 500mg 100 Vegan Capsules Lab-Tested Amino Acid Gluten Free Soy Free Vegetarian
- Price
- £14.96
- Rating
- 4.6/5
- Reviews
- 113
- Age
- 3y ago
Newest
by launch date
Vegavero L Taurine Powder 1kg | 3000 mg Daily Dose | 1 Year Supply | 100% Pure Taurine | NO Additives | Lab-Tested | Vegan
- Price
- £13.75
- Rating
- 4.5/5
- Reviews
- 199
- Age
- 1y ago

Taurine Supplement - High Strength 1800mg Capsules Enriched with Vitamins B1 B12 & Vitamin D3-120 Amino Acids Capsules - Vegetarian Made in The UK by New Leaf
- Price
- £6.67
- Rating
- 4.7/5
- Reviews
- 120
- Age
- 1y ago

Taurine Supplement 1500mg 60 Day Supply - High Strength Pure L-Taurine Capsules with No fillers Binders or Flow Agents - an Essential Amino Acid Suitable for Vegetarians and Vegans - Made in the UK
- Price
- £12.41
- Rating
- 4.3/5
- Reviews
- 56
- Age
- 2y ago

L-Taurine 1500mg with BioPerine - 90 Vegan Capsules - Potent Amino Acid Supplement - 45 Day Supply - By Alpha01
- Price
- £6.33
- Rating
- 4.5/5
- Reviews
- 100
- Age
- 2y ago

Nutravita Taurine Supplement 1500mg - 180 High Strength Taurine Tablets - Vegan Amino Acids Taurine Nutritional Supplements - Powder Alternative - Sports Supplement for Men & Women - Made in The UK
- Price
- £6.77
- Rating
- 4.4/5
- Reviews
- 241
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
11 falling
Sellers
19
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
15%
- WeightWorld27%
- SS Sport Supplies18%
- Bulk15%
- Nutravita9%
- Solgar9%
- NEW LEAF PRODUCTS6%
- Open — no brand owns it (5 brands, 15%)
Demand
Taurine search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Taurine search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- taurine79K/yr
- taurine supplement20K/yr
- taurine capsules5K/yr
- l taurine3K/yr
Reviews and returns
What reviews say buyers love and hate about Taurine
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Expensive for what you get
Not great value for money
Cost
The package that they sent me shows it has ALLERGY ADVICE : may contain milk, soya, cereal, gluten, mustard, sesame seed
Contain sugars
Made me very ill
No taste, so easy to take
Love
Decent price
Good price
worth the price for such a large bottle
Work well
It seems to work
Good quality supplement
Great product
Brilliant product
Higher Energy levels
It definitely increased my energy levels
Gives me stable energy throughout the day
Taurine works very well for my concentration
Helps with focus
Take these everyday, no taste really, definitely feel helps with focus and clarity/concentration
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Taurine questions
Answered from the same tracked data.









