Sylk Lubrification

Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.8% of those searches ended in a purchase. Searches in the last 90 days moved -6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £350K a year.

Searches, last 12 months

188K

Growth, 90 days vs prior 90

-6.1%

Conversion, latest week

15.8%

Market size, estimated

£350Ka year

Top search term

yes lubricant lube34K searches a year

Listings sell for £11.77 on average, from £6.50 to £27.36. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,250 to 1,500 of them. At £11.77 that is £15K to £18K a year per listing.

Average price

£11.77under the $15 to $100 sweet spot

Price range

£6.50–£27.36

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

1,250–1,500

Revenue per listing a year

£15K–£18K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

63% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #10 within Sex & Sensuality. It carries 2,673 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

69%

Out of stock, average day

2.4%

Average rank

#10in Sex & Sensuality

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,673per listing

Listings tracked

16

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 91 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

91 months