Supplements

Shoppers searched for this 256K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.

Searches, last 12 months

256K

Growth, 90 days vs prior 90

-14.7%

Conversion, latest week

2.7%

Market size, estimated

£71Ka year

Peak month

January1.6× the quietest month

Top search term

supplements164K searches a year

Listings sell for £10.12 on average, from £2.65 to £24.80. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £10.12 that is £1K to £3K a year per listing.

Average price

£10.12under the $15 to $100 sweet spot

Price range

£2.65–£24.80

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #10 within Combination Multivitamins & Minerals. It carries 9,288 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#10in Combination Multivitamins & Minerals

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

9,288per listing

Listings tracked

40

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

61 months