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Sun Lamp

Fail

Shoppers spend only $29K a year here, so Sun Lamp is a Fail.

Flapen Score
42
42 / 100
Ranks 1,521 of 2,035 Health & Personal Care niches · −6 vs the category median of 48
Market size
£29K/yr158K searches / yr
90-day growth
-31.0%search demand this quarter
Competition
60%top-5 click share · 19 brands · 25 sellers

Flapen Score

Sun Lamp against its category

The dotted line is the Health & Personal Care average. Past it, Sun Lamp is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sun Lamp market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sun Lamp 158K times last year and spent an estimated £29K. The top 5 brands take 64% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -31.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months
158K
Growth, 90 days vs prior 90
-31.0%
Conversion, latest week
1.1%
Market size, estimated
£29Ka year
Peak month
November4.0× the quietest month
Top search term
sunlight50K searches a year

02 · Price

A sale here is worth £16.29.

Listings sell for £16.29 on average, from £7.36 to £27.65. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £16.29 that is £0 to £2K a year per listing.

Average price
£16.29inside the $15 to $100 sweet spot
Price range
£7.36–£27.65
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #31 within Alternative Medicine. It carries 801 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
4.2%
Average rank
#31in Alternative Medicine
Average rating
4.29 starsAmazon United Kingdom average 4.36 stars
Average reviews
801per listing
Listings tracked
20

04 · Newcomers

Amazon counts 2 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
30 months

Products

Top Sun Lamp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

25

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

31%

  • Cuiwos24%
  • Easysleep12%
  • xoddi9%
  • QUIGO9%
  • GY9%
  • Caromolly5%

Demand

Sun Lamp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.0×

Search terms

Top Sun Lamp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sunlight50K/yr
  • sun lamp57K/yr
  • sunlight lamp39K/yr
  • sun light9K/yr
  • sun lights lamp3K/yr

Reviews and returns

What reviews say buyers love and hate about Sun Lamp

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability28%−0.36

Broke very quickly

Broke immediately

Broke after one use

Remote Control8%−0.10

the remote is rubbish

No remote

Remote doesnt work

Quality-Overall8%+0.18

Bad quality

the quality definitely feels cheap overall

Seems cheaply made

Brightness/Shine/Glow6%+2.43

I felt the brightness wasn't very good

it didn't feel bright

not bright enough

Value For Money4%+0.32

Its too expensive for what you get

not a lot for the price

Overpriced

Love

Brightness/Shine/Glow36%+2.43

Bright light

Good Lighting

Nice and bright

Quality-Overall10%+0.18

Good quality

Great quality and easy setup

Good amazing quality Im loving my corner dinning area lamp

Color9%+0.33

colours are beautiful

such good colours

The colours are really vivid

Value For Money8%+0.32

Affordable

Good price

Great value

Ease Of Use4%+0.27

Simple to use

Easy to work x

having a great time

Return

2.0% Return rate 14% Fixable by listing

Functionality-Overall20%█▅▇█▄▆

Didn't work for me

This lamp doesnt work well at all

Stopped working

Brightness/Shine/Glow15%▅▇█▅▆▇

I felt the brightness wasn't very good

it didn't feel bright

not bright enough

Defective Material/Parts8%▆█▅▃██

The charger is broken

It was broken when it arrived

Missing part, not working

Quality-Overall7%▆▆▆▇▄█

Bad quality

the quality definitely feels cheap overall

Seems cheaply made

Remote Control6%▄▅██▂▅

the remote is rubbish

No remote

Remote doesnt work

FAQ

Common Sun Lamp questions

Answered from the same tracked data.