Strip Wax
MaybeReturns run at only 0.3% of orders. But the top 5 brands take 100% of clicks, so Strip Wax is a Maybe.
- Flapen Score
- 50 / 100Top 41% of 2,035 Health & Personal Care niches · +2 vs the category median of 4850
- Market size
- £50K/yr52K searches / yr
- 90-day growth
- +24.9%search demand this quarter
- Competition
- 57%top-5 click share · 5 brands · 44 sellers
Flapen Score
Strip Wax against its category
The dotted line is the Health & Personal Care average. Past it, Strip Wax is stronger. Inside it, weaker.
Market
The Strip Wax market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Strip Wax 52K times last year and spent an estimated £50K. All 5 brands take every click. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
8.3% of searches ended in a purchase last week.
Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £50K a year.
- Searches, last 12 months
- 52K
- Growth, 90 days vs prior 90
- +24.9%
- Conversion, latest week
- 8.3%
- Market size, estimated
- £50Ka year
- Peak month
- May1.5× the quietest month
- Top search term
- strip wax19K searches a year
02 · Price
A sale here is worth £11.49.
Listings sell for £11.49 on average, from £4.05 to £22.33. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £11.49 that is £1K to £3K a year per listing.
- Average price
- £11.49under the $15 to $100 sweet spot
- Price range
- £4.05–£22.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
61% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Shaving & Hair Removal. It carries 1,592 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 61%
- Prime listings
- 50%
- Out of stock, average day
- 0.0%
- Average rank
- #34in Shaving & Hair Removal
- Average rating
- 4.22 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,592per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Strip Wax products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Salon System Just Wax Creme Wax 450g
- Price
- £7.61
- Rating
- 4.3/5
- Reviews
- 1,134
- Age
- 15y ago

Mylee Rose Soft Creme Wax for Sensitive Skin 450g Wax Heater Friendly Ideal for All Body Area Stubborn Coarse Hair Removal
- Price
- £8.31
- Rating
- 4.0/5
- Reviews
- 5,792
- Age
- 10y ago

Mylee Honey Soft Creme Wax for Sensitive Skin 450g Wax Heater Friendly Ideal for All Body Area Stubborn Coarse Hair Removal
- Price
- £8.32
- Rating
- 4.0/5
- Reviews
- 5,792
- Age
- 10y ago

Salon System Just Wax Traditional High Performance Soft Wax for Sensitive Skin 450g 3 Pack
- Price
- £18.51
- Rating
- 4.3/5
- Reviews
- 340
- Age
- 13y ago

Mylee Tea Tree Soft Creme Wax for Sensitive Skin 450g Wax Heater Friendly Ideal for All Body Area Stubborn Coarse Hair Removal
- Price
- £8.31
- Rating
- 4.0/5
- Reviews
- 5,792
- Age
- 10y ago
Trending
90-day click momentum
100Pcs Professional Paper Wax Waxing Strips Hair Removal Strips for Women Men Facial Body Arms Legs Hair Cleaning and Remover (3.8×10cm 1.6 x 3.9 Inch)
- Price
- £4.05
- Rating
- 2.8/5
- Reviews
- 106
- Age
- 1y ago

Rio Deluxe Soft Creme Wax (1)
- Price
- £6.77
- Rating
- 4.3/5
- Reviews
- 464
- Age
- 13y ago

Salon System Just Wax Creme Wax 450g
- Price
- £7.61
- Rating
- 4.3/5
- Reviews
- 1,134
- Age
- 15y ago

Mylee Tea Tree Soft Creme Wax for Sensitive Skin 450g Wax Heater Friendly Ideal for All Body Area Stubborn Coarse Hair Removal
- Price
- £8.31
- Rating
- 4.0/5
- Reviews
- 5,792
- Age
- 10y ago

Mylee Honey Soft Creme Wax for Sensitive Skin 450g Wax Heater Friendly Ideal for All Body Area Stubborn Coarse Hair Removal
- Price
- £8.32
- Rating
- 4.0/5
- Reviews
- 5,792
- Age
- 10y ago
Newest
by launch date
100Pcs Professional Paper Wax Waxing Strips Hair Removal Strips for Women Men Facial Body Arms Legs Hair Cleaning and Remover (3.8×10cm 1.6 x 3.9 Inch)
- Price
- £4.05
- Rating
- 2.8/5
- Reviews
- 106
- Age
- 1y ago

Veet Expert Cold Wax Strips Legs & Body Normal Skin 40 Wax Strips (4 Finish Wipes with Argan Oil) with Shea Butter Removes Shortest Hair from Root 28 Days Smoothness
- Price
- £8.70
- Rating
- 4.3/5
- Reviews
- 411
- Age
- 3y ago

Salon System Just Wax Expert Advanced Strip Wax 425g
- Price
- £8.93
- Rating
- 4.4/5
- Reviews
- 72
- Age
- 8y ago

Salon System Just Tea Tree Creme Wax - 3 for 2 and Deo Fine Paper Strips (100)
- Price
- £22.33
- Rating
- 4.4/5
- Reviews
- 52
- Age
- 10y ago

Mylee Rose Soft Creme Wax for Sensitive Skin 450g Wax Heater Friendly Ideal for All Body Area Stubborn Coarse Hair Removal
- Price
- £8.31
- Rating
- 4.0/5
- Reviews
- 5,792
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 flat
Sellers
44
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
57%
Top 20: 100%
Open market
0%
- Salon System68%
- MYLEE23%
- Makoto Nobu5%
- Rio2%
- Veet1%
Demand
Strip Wax search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Strip Wax search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- strip wax19K/yr
- just wax18K/yr
- salon system just wax8K/yr
- salon system wax4K/yr
- wax and strips3K/yr
Reviews and returns
What reviews say buyers love and hate about Strip Wax
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very sticky. is a good product was just broke on delivery
A sticky mess
Awfully sticky
Wrong size
Wax sheets are tiny
very small
Very misleading
Not as advertised
Not as described
very hard to clean
Waste of time, complete mess
I must say it was super messy
Utter rubbish
So not what I thought not as good as other brands I have tried
Not as good as it used to be
Love
Really good wax
Excellent product
overall its a reliable
very easy to use
i promise you it s easy to work with it
the removal is always perfect
Worth buying
good price too
good value
Worked well
It works
does work very well
reminded why its worth paying a few extra pounds to avoid days of irritation
It doesn't cause me any allergies
Return
0.3% Return rate 49% Fixable by listing
Wrong size
Wax sheets are tiny
very small
Very sticky. is a good product was just broke on delivery
A sticky mess
Awfully sticky
It's not working
Not working properly
Not very effective
Utter rubbish
So not what I thought not as good as other brands I have tried
Not as good as it used to be
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Strip Wax questions
Answered from the same tracked data.









