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Strawberry Protein Powder

Strawberry Protein Powder shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

60
Worth a look
Market size 50Growth 45Conversion 76Competition 66Returns 100Price range 86Avg price 80Brand share 2Review moat 54Quality gap 73
This niche Category average

Is Strawberry Protein Powder profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Strawberry Protein Powder is a £278K/yr Amazon United Kingdom market (227K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan–Feb–May–Jun–Jul. Verdict: Worth a look — 60/100.

Strawberry Protein Powder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +16.1% over the last 90 days and 7.3% of searches end in a purchase.

£278K

revenue / yr

Units sold / yr20K
Search volume / yr+16.1%227K
Conversion rate7.3%
Avg price£16.85

Who owns the niche?

The top 5 brands hold 99% of demand, so 1% of the market is open.

1%

open market share

Brands · sellers6 · 79
Top-5 product click share46%
Open market1%
Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 29 products

Sponsored placement34%
New entrants (1y)2· 2 succeeded
Avg rating4.3★
Avg reviews1,348

Top Strawberry Protein Powder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

£0£11K£22K£33K£44K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

79

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

46%

Top 20: 92%

Open market

0%

  • Warrior72%
  • Optimum Nutrition14%
  • Applied Nutrition6%
  • Bulk4%
  • PhD4%
  • BULK POWDERS1%

Strawberry Protein Powder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume227KCVR7.3%Products29Brands6Top 5 Brands99%OOS Rate3.5%Rating4.3★Reviews1,348Avg BSR#44
6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, May, Jun, Jul · busiest ÷ quietest = 3.8×

Top Strawberry Protein Powder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • warrior protein powder92K/yr
  • strawberry protein powder43K/yr
  • protein powder strawberry23K/yr
  • warrior whey protein powder16K/yr
  • warrior protein11K/yr
  • protein powder warrior6K/yr
  • whey protein powder strawberry8K/yr
  • optimum nutrition whey protein strawberry5K/yr
  • warrior whey protein6K/yr
  • whey protein strawberry4K/yr

What reviews say buyers love and hate about Strawberry Protein Powder

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Taste-Overall31%

Delicious taste

Nutritional Content14%

Great protein powder

Flavor9%

Flavours are solid

Value For Money8%

Good deal

Quality-Overall7%

Excellent product

What buyers complain about

59% of reviews
Taste-Overall26%

Tastes like mud

Nutritional Content6%

Misleading protein content per serving

Flavor5%

Poor flavour

Sweetness5%

Too sweet

Smell4%

Chemical smell

Strawberry Protein Powder return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Taste-Overall
43%
2Flavor
14%
3Side Effects
14%
4Solubility
12%
5Texture/Consistency-Overall
12%

Common Strawberry Protein Powder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Strawberry Protein Powder 60/100 on Amazon United Kingdom — Worth a look. The niche generates £278K/yr across 29 tracked products. 2 of 2 products launched in the last 360 days are still selling. Search demand moved +16.1% over the last 90 days.
Search demand for Strawberry Protein Powder on Amazon United Kingdom peaks in Jan–Feb–May–Jun–Jul, where the busiest month runs 3.8× the quietest.