Starflower Oil Capsules
FailDemand is soft, at -21.5% this quarter, so Starflower Oil Capsules is a Fail.
- Flapen Score
- 44 / 100Ranks 1,348 of 2,035 Health & Personal Care niches · −4 vs the category median of 4844
- Market size
- £103K/yr62K searches / yr
- 90-day growth
- -21.5%search demand this quarter
- Competition
- 67%top-5 click share · 13 brands · 15 sellers
Flapen Score
Starflower Oil Capsules against its category
The dotted line is the Health & Personal Care average. Past it, Starflower Oil Capsules is stronger. Inside it, weaker.
Market
The Starflower Oil Capsules market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Starflower Oil Capsules 62K times last year and spent an estimated £103K. The top 5 brands take 77% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
16.1% of searches ended in a purchase last week.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £103K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- -21.5%
- Conversion, latest week
- 16.1%
- Market size, estimated
- £103Ka year
- Peak month
- January1.5× the quietest month
- Top search term
- starflower oil capsules23K searches a year
02 · Price
A sale here is worth £10.26.
Listings sell for £10.26 on average, from £4.85 to £17.02. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £10.26 that is £3K to £5K a year per listing.
- Average price
- £10.26under the $15 to $100 sweet spot
- Price range
- £4.85–£17.02
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£5K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #192 within Essential Fatty Acids. It carries 291 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #192in Essential Fatty Acids
- Average rating
- 4.63 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 291per listing
- Listings tracked
- 17
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 91 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 91 months
Products
Top Starflower Oil Capsules products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Starflower Oil 2000mg 380mg GLA Cold-Pressed Borage Oil - 90 Softgels - Natural Source of Omega-6 3 Month Supply Resealable and Recyclable Pouch by Alpha01
- Price
- £8.12
- Rating
- 4.7/5
- Reviews
- 272
- Age
- 7y ago
Starflower Oil Capsules 2000mg | High Strength GLA | Cold-Pressed Borage Oil with Vitamin B6 | Natural Source of Omega-6 | 120 Softgels | by Horbaach
- Price
- £14.12
- Rating
- 4.8/5
- Reviews
- 431
- Age
- 5y ago
Higher Nature Starflower Oil Capsules 1000mg 220mg GLA Cold-Pressed Natural Source of Omega 6 Womens Hormone PMS Menopause & Skin Support True Food Formula - Borage Oil Capsules - 30 Capsules
- Price
- £10.82
- Rating
- 4.7/5
- Reviews
- 30
- Age
- 11mo ago
Starflower Oil 1000mg | High Strength Borage Oil Softgels with GLA | 180 Softgels | Cold-Pressed | Made in The UK
- Price
- £13.10
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 1y ago
Starflower Oil 1000mg | 90 Softgels (3 Month Supply) | Cold-Pressed Borage Oil with 190mg GLA | Hormone Balance Skin Joint & Womens Health Support | Natural Omega 6 Source | by NutriVolv
- Price
- £8.43
- Rating
- 4.6/5
- Reviews
- 21
- Age
- 8mo ago
Trending
90-day click momentumStarflower Oil 1000mg | 90 Softgels (3 Month Supply) | Cold-Pressed Borage Oil with 190mg GLA | Hormone Balance Skin Joint & Womens Health Support | Natural Omega 6 Source | by NutriVolv
- Price
- £8.43
- Rating
- 4.6/5
- Reviews
- 21
- Age
- 8mo ago
Organic Borage Starflower Oil 1440mg 274mg GLA Cold-Pressed 60 Vegan Liquid Capsules - Natural Source of Omega-6 Resealable and Recyclable Pouch by Alpha01
- Price
- £7.63
- Rating
- 4.4/5
- Reviews
- 24
- Age
- 7y ago
Higher Nature Starflower Oil Capsules 1000mg 220mg GLA Cold-Pressed Natural Source of Omega 6 Womens Hormone PMS Menopause & Skin Support True Food Formula - Borage Oil Capsules - 30 Capsules
- Price
- £10.82
- Rating
- 4.7/5
- Reviews
- 30
- Age
- 11mo ago
Solgar Super Starflower Oil 1300 mg Softgels - Pack of 30 - Rich in GLA (Gamma Linolenic Acid) - Supports Skin and Hormonal Balance
- Price
- £12.07
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 16y ago
UKHealthHouse Starflower Oil Capsules 1000mg High Strength Borage Oil with 18% GLA & Omega 6 | Cold Pressed Softgels for Womens Health Skin Digestion & Hormonal Balance 30 Capsules
- Price
- £4.85
- Rating
- 4.7/5
- Reviews
- 425
- Age
- 10y ago
Newest
by launch dateStarflower Oil 1000mg | 90 Softgels (3 Month Supply) | Cold-Pressed Borage Oil with 190mg GLA | Hormone Balance Skin Joint & Womens Health Support | Natural Omega 6 Source | by NutriVolv
- Price
- £8.43
- Rating
- 4.6/5
- Reviews
- 21
- Age
- 8mo ago
Higher Nature Starflower Oil Capsules 1000mg 220mg GLA Cold-Pressed Natural Source of Omega 6 Womens Hormone PMS Menopause & Skin Support True Food Formula - Borage Oil Capsules - 30 Capsules
- Price
- £10.82
- Rating
- 4.7/5
- Reviews
- 30
- Age
- 11mo ago
Starflower Oil 1000mg | High Strength Borage Oil Softgels with GLA | 180 Softgels | Cold-Pressed | Made in The UK
- Price
- £13.10
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 1y ago
Starflower Oil Capsules 1000mg | High Strength Borage Oil with Vitamin B6 | 168mg GLA | 90 Softgels | Carlyle
- Price
- £8.27
- Rating
- 4.6/5
- Reviews
- 46
- Age
- 1y ago
Healthspan Starflower Oil 1 000mg (90 Capsules) | Healthspan | Richest Source of Gamma-Linolenic Acid (GLA) | Womens Health | 207mg GLA & 131mg Omega 9 Fatty Acids Per Capsule | Vegan
- Price
- £17.02
- Rating
- 4.7/5
- Reviews
- 297
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 flat
Sellers
15
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
18%
- ALPHA0126%
- Horbäach23%
- HIGHER NATURE10%
- Simply Supplements10%
- UKHealthHouse9%
- NutriVolv5%
- Open — no brand owns it (7 brands, 18%)
Demand
Starflower Oil Capsules search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Starflower Oil Capsules search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- starflower oil capsules23K/yr
- starflower oil9K/yr
- borage oil8K/yr
- starflower oil capsules 2000mg5K/yr
- starflower oil capsules 1000mg9K/yr
- star flower oil capsules 1000mg4K/yr
- starflower3K/yr
Reviews and returns
What reviews say buyers love and hate about Starflower Oil Capsules
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Halal
NOT suitable for vegetarians or vegans
AVOID IF VEGETARIAN OR VEGAN
Needs improvement
tablets a bit hard to cut in two
A little large
The softgels are fairly large
The capsules themselves are a quite a big size
Apart from this rather sloppy bit of marketing
MISLEADING INACCURATE INFORMATION
Confusing messaging
Love
Very good product be using for couple years now
Excellent product
I think the oil quality is good
soothe PMS symptoms
Personally for me I find it effective with menopausal symptoms
Fantastic and really helps with my menopause
Good value
Good value pack
The value for money is great
capsules are a fantastic addition to your daily supplement routine
Amazing supplement
Vitamins
Easy to swallow tablets
Easy to swallow gel capsules
The capsules themselves are smooth and well-manufactured, making them surprisingly easy to swallow despite being a slightly larger softgel
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Starflower Oil Capsules questions
Answered from the same tracked data.